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5 Successful SEO Link Building Strategies

Here is the list of top 5 successful SEO link building strategies. Building links is one of the most important Off-Page of Google SEO tactics.

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5 successful SEO link building strategies

Link building is what every marketer and business owner is interested in, for drawing referral traffic and increasing their website authority. Link building explained, is getting other websites’ links to your site. Link building is the process of acquiring hyperlinks.

Search engines crawl between individual pages. Once your website is linked to some other page, it will crawl through different web pages to your related site, providing the search results.

There are many tools and techniques to build links. Hence, if you master the technique of link building, you can outclass other SEO experts.

However, you can outsource a team of experts for SEO link building strategy or hire a full-service white label marketing agency. This setup has many advantages, but what we need to look at it is why do we need to link building and what are the best strategies that can be adopted by a certain company.

5 successful SEO link building strategies

Why build links?

Building links is one of the most important SEO tactics. Links are a signal to Google that you have an optimized quality website. Therefore, those sites that have more backlinks have a relatively greater ranking.

The ranking is determined by Search Engine Optimization, through the performance of a particular website, based on the keywords used in the content. Apart from the higher ranking it provides, link building also leads to building relationships within the same industry involving outreach to another relevant website.

It also sends referral traffic as highly visited websites have more significant referral traffic too. The primary factor in how Google ranks pages is the reason why link building is essential.

The best way is to publish high-quality content that other people might want to link to. Indeed, there are several SEO link building strategies to follow, out of which five are given below.

1. Outreach

After you have written high-quality content and have found a website where the content of your article fits the best, you should contact the site where you would like to link your article.

Inform them about your content or products and ask them to link up their content with your write up for products. Companies often ask bloggers or influencers to post their content on their websites so that they can be shared with a broad audience. They will be happy to mention your business if they get it for free.

Outreach is all about the visibility of your brand to different people – socialize and tell them about your content. Every good link building tactic revolves around awareness. But every useful link does not require a website full of content; it can be a link of just your brand, business, personality, product, or service.

The outreach strategies always work best with linkable assets. This means that when you reached out to people and spread the information, it is most likely to be useful for them.

Blogger Outreach

2. Broken link building/Unlinked mentions

By mentioning the broken link of your competitor or other websites, you are already halfway through in building a link towards your website. The author is already familiar with your type of business because they have published the blog already through some research.

All you have to do is to reach out and convince them to convert that broken link directed towards your website link. There are various tools available to search for the broken link.

3. Guest blogging

Guest blogging is one of the oldest tricks of link building using an anchor text. You write an article for another website blog on an authoritative domain and link yourself in that piece.

It’s an easy way of getting linked to attaining SEO ranking. This process is more natural to get high-quality links because, in exchange for links, you provide the content onto their website.

There are three outcomes:

  • You are providing your content to be hosted on an authoritative domain
  • The domain will have its content and will attract its links as well
  • There is a rare chance that a link with great anchor text could be created

4. Get more links without writing content

An optimized textual content tends to produce the best link building results. There is a huge competition out there, so you need to get your link building float around.

However, there are plenty of other ways to get those links, besides writing a masterpiece of content. Videos, images, podcasts, sound file transcripts, charts, and graphs, etc. are a few techniques to get backlinks with successful outcomes.

Your videos or podcast could get backlinks from YouTube, SoundCloud, and many other media distribution websites.

5. Use social media

Social media is a vast platform, and that is the reason social media marketing is taking over like wildfire. A well-structured and quality content will be able to reach the prospect audiences and will also get links through any of the social media platforms.

Just think how many people it will reach if there is the tweet about some blog, specific person (who might be interested in your blog). Facebook surpasses all the social media channels when it comes to Building links through a social media platform. It is a giant planet, already explored to find new avenues.

Social Media

The Bottom Line | Link Building Strategies

Mostly, outreaching and linking opportunities are dependent on social media and content marketing strategies. A successful link building strategy should be based on bringing new audiences towards your website through search engine optimized content or any other piece of information related to the keyword provided by the website owner.

Helpful Resources:

1. 16 Best (free) AMP – (Accelerated Mobile Pages) WordPress Plugins

2. 16 Best Free SEO WordPress plugins for your Blogs & websites

3. Top 5 SEO Trends For 2020 You Need To Know

4. Essential Things to Know about Bing SEO

5. Top 50 Best (Free) WordPress WooCommerce Plugins for your storefront

6. JavaScript SEO: Server Side Rendering and Client Side Rendering

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Business

How To Maximize Cloud Computing For Your Business

If you’re a business owner and have been using cloud computing, this article will discuss several methods that will help you maximize cloud computing for your business:

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How To Maximize Cloud Computing For Your Business

As time passes by, technology advances to advance. With everything going digital now, the traditional use of portable hard drives is slowly disappearing. The best example is how businesses continue to take advantage of cloud-based services for convenience and mainly to increase their productivity. If you’re not familiar with cloud computing, it pertains to the delivery of services that stores and access data via the internet. It commonly includes servers, cloud storage services, online databases, and many others.

Most companies turn to cloud computing for security, data synchronization, and convenience. Flexibility and collaboration are also common factors. One advantage of using cloud computing services is that it reduces operating costs. Though it’s not often mentioned, sustainability is another reason why companies switch to cloud computing. Moving to the cloud lessens the usage of physical data centers, thus saving energy and reducing the impact on the environment.

There are many ways of improving your business with cloud computing. However, there are still companies that are yet to discover the full capabilities of cloud computing. If you’re a business owner and have been using cloud computing, this article will discuss several methods that will help you maximize cloud computing for your business:

1. Improve Security

Your chosen cloud provider comes with a security system. Because of this, your files are most likely safer in the cloud. However, essential cloud services only offer basic security, so you still have to be careful. Security breaches can badly affect your business. Hackers make these attacks, but sometimes they could also be caused by an employee.

How To Maximize Cloud Computing For Your Business

One way of improving cloud security is to employ features that help monitor end-user activities. By spotting suspicious usage patterns and activities, you could prevent a security breach. Training your employees and equipping them with security tools is the best way to prevent such attacks. This could be further enhanced by setting up additional security protocols and educating them on cybersecurity. Another way is to restrict access to important files. You can do this by setting passwords on such files.

2. Utilize File Syncing and Organization

The right cloud infrastructure solution for your business will provide your team access to the newest files anywhere. Instant file synchronization is another benefit of using the cloud. The cloud is a virtual location where you and your team can conveniently share files. This is very useful for businesses that allow employees to work remotely. With a stable internet connection, your staff can work from anywhere in the world and access files on any device, allowing flexibility.

Also, cloud data storage has a similar structure to a filing cabinet, where files are stored in folders within the storage (filing cabinet). It’s essential to construct a storage layout and establish a standard labeling system if you’re sharing access with your team. Organize your files from the beginning and as you go. This will make it easy to find and identify files whenever they’re needed.

3. Back-Up Data

Backing up data is another crucial security consideration in businesses. Similar to file syncing, you can update your backup data as you work with the cloud. The cloud can duplicate the data you input into another site (off-site) where they’re secure from threats. This will also enable you to access the backup data when an error occurs conveniently. More importantly, it guarantees business continuity and reliable data recovery.

4. Optimize Communication

Use cloud computing services that offer more features that optimize communication, like calendars and emails. This will help you arrange meetings more efficiently. You can even facilitate more extensive collaborations and set synchronized deadlines for projects.

Cloud computing data center. Storage cloud on computer data center background. 3d illustration

5. Monitor Data Analytics

Look for cloud providers that offer big data analytics. This will enable your cloud service to collect data about your business’ buyers, trends, performance, etc. Then, these data can be calculated to identify growth opportunities. Other data analytic services collect information that may help create solutions to your business’s workflow problems.

6. Stay Up-To-Date

System updates are a must in cloud services to patch up bugs, address technical issues, and adapt to the changing consumer needs. So, when there are system updates, make sure to implement them once you’ve verified compatibility where applicable.

7. Use Social Media

Social media is possibly the most successful platform in digital marketing. However, it is often overlooked as an application of cloud computing. Social networking sites will help you find your customers and easily share data with them through page posts.

Final Thoughts

Although there are numerous ways to maximize cloud computing for businesses, these are the most helpful. With the increased use of cloud computing, companies can quickly improve and boost their productivity and efficiency when these services are maximized to their full potential.

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