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How Can I improve My Website Design Skills?

How can I improve my website design skills?. This article has covered 7 essential steps that will help you to improve your website design skills.

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7 Ways to improve your website design skills in [2019]

There are several things which remind you are designing a website. Special skills are essential to let UI design stand out. You have to take care of everything when designing a website like colour, elements, and other visuals. If you are looking for a proper website design, you must consider hiring a prominent web design company in Atlanta. Furthermore, this article will cover the essential steps to help you get better with the design.

1. Plan your Landing page design

Before jumping over to the actual designing phase, you need to sit and make a proper plan of landing page design. It would be best if you thought about the layout and pages people will view.

Landing Page Design

2. Remove the words in SEO Landing page

You need to realize that the audience has an attention span of only 8 seconds. You need to generate compelling yet short content. Remember not to overuse certain words like easy to use, scalable, and innovative. Such terms are exhausted.

3. Spread the social buttons

Social shares are always significant as they give you extra traffic and boost to your website.

social media share buttons

4. Let call to action button shout

Get the calls to the action button going. Are your visitors always aware of which path to take next? After reading your article, do they immediately realize there next action?

Through your action plan, you can target the audience, but make sure to have a proper plan. First, offer them value like free courses and services, after which you can lead them to a link with a detailed offer. This strategy is sure to get several leads.

5. Choose accurate images

Your images provide value to your content to get those images that will fit. You have to get those images that are related to your topic, as this has to appeal to the audience and maintain their engagement.

6. Have proper Navigation

It would be best if you went for the most simplified option in the navigation. It can help your viewership as through proper navigation, people will be able to access the essential hidden contents.

This will increase the traffic to your other pages as well, so what else do you want? Just don’t forget to simplify the navigation in E-commerce Website Design as much as possible.

Proper Navigation for Better Design

7. Never Ignore whitespace

If you are trying to stuff the webpage with a lot of content, then you need to plan carefully. Make sure to get the Whitespaces right as it is essential from the WordPress web design perspective. You should make sure that your user is at ease, thus make use of whitespaces to improve the level of readability.

Negative space is referred to as an area that is devoid of any element. The visual items are essential, but they must not be stuffed. You may think that the extra space actually diminishes the value of your content but realize that it can boost the readability. Position the vital elements accurately on your website as the placement plays a pivotal role.

Helpful Resources:
1. Object Oriented and Aspect Oriented Model
2. Top 5 Best Web Development Frameworks
3. Most Important On-Site SEO Issues
4. Key Components Behind Successful Web Applications
5. SEO in 2019 [Tactics That Work]
6. 16 On-Page SEO Factors Rank Faster in Google

I am an Instructor, Broadly Skilled Modern Full Stack Web Developer, Freelancer, Tech Blogger, and Tech SEO Specialist.

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Digital Marketing

Key Reasons Why Some Business Websites Fail

However, not all business websites succeed. Below are the key reasons why some business websites fail. Enhance digital marketing and recognition.

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Key Reasons Why Some Business Websites Fail

A business’s online presence dramatically impacts its success. Your website offers you a unique platform to present and promote your business, regulate business processes and information flow. Besides helping increase your existing customer base, a website enhances effective communication with customers, informs customers about the services a company provides and its activities. It also enables you to build an online presence, establish trust, and showcase authority through social proof, awards, enhance digital marketing and recognition.

A business website helps you establish branding further, generate leads, and nurture sales. You can also get a lot of engagement and traffic through the business, enhancing social networking. It also allows you to blog as you showcase your originality and creativity, and this helps you build a connection with your audience. However, not all business websites succeed. Below are the key reasons why some business websites fail.

1. Failure to optimize for speed

Your website’s speed plays a crucial role in your online business success, and this is because it impacts user experience, SEO, and site ranking. Failure to optimize your site for speed causes your website visitors to abandon it, increasing bounce rates. High bounce rates negatively impact SEO and lower your site’s search engine ranking. Some of the factors contributing to poor site speed include a slow website hosting server, plugins, poor coding standards, server location, website data size, browser data buffering, etc.

Increasing your website’s speed improves user experience, increases page views, and conversions, and lowers bounce rate, boosting site ranking. To ensure your website speed is always optimal, conduct regular site speed testing and optimize accordingly.

2. Poor website design

Your web design choice is essential as it sets the first impression, helps with your SEO strategy, builds trust, and gives your business a competitive edge. A poor web design damages your business credibility and professionalism, discrediting your products or services. If your website is outdated, your clients and site visitors will abandon it for an updated one, affecting your sales and revenue.

Some of the poor design elements that cause visitors to leave are lack of visual appeal, a cluttered site, poor quality images, font and color inconsistency, poor navigation, etc. An effective web design should be responsive, easy to navigate, have consistent font style and color, high-quality images, and clear CTA buttons, improving user experience.

Best Web Design Agencies Top Tips To Create A Great Website

3. Missing out on SEO

SEO makes your website more visible, increasing traffic and conversion rates. It also positions your business as trustworthy as authoritative, enhances brand awareness, helps you build a relationship with your prospects, and boosts user experience. Failure to incorporate SEO into your website lowers your search engine visibility and reduces your site’s organic traffic. To increase your website’s SEO, refresh your content and use relevant keywords all over your site.

Consider diversifying your backlink portfolio, using effective header tags, optimizing your images, and ensuring that your site is mobile-friendly. Keep your meta descriptions and URLs clean by making them keyword-rich, using a consistent structure that minds future posts, and avoiding superfluous language.

4. Failure to optimize for mobile devices

A mobile-optimized website ensures that content correctly displays on smaller screens without compromising quality, eases navigation, and optimizes images according to screen size. It also improves user experience, improves website speed, increases engagement, boosts mobile SEO, and attracts more local customers. Since customers search for local businesses on their mobile devices, failure to optimize causes you to lose a different client base. It also frustrates site visitors, causing them to abandon your website, increasing bounce rates.

Websites not optimized for mobile devices rank low on search engines, reducing web traffic and conversion rates. Choose a responsive WordPress theme and a reliable web host to optimize your site for mobile devices. Boost your site’s loading time, redesign your pop-ups, and enable accelerated mobile pages. This will improve user experience and your website’s ranking on SERPs. Using Google’s mobile-friendly tool, regularly test your website to ensure its access on mobile devices.

5. Broken links

Broken links impact search engine rankings, user experience and lead to loss of revenue. They result in the 404 error and may be caused by linking to deleted or moved content, linking to third-party pages that later change their URL or move the page, and moving or renaming web pages and not changing your internal links. Fixing your website’s broken links improves user experience, increases revenue, and fosters more vital brand credibility.

Use automated link checking tools and your analytics tools to find broken links. Set up 301 redirects, fix any typos and other errors, and optimize your 404 page to improve the relations.

Failure to optimize for mobile devices

6. Failure to know your target audience

Your website’s success and marketing efforts depend on your audience. Targeting the wrong audience mean you aren’t getting the desired results, and your marketing efforts aren’t paying off despite spending more than you should. Knowing your audience helps develop an effective digital marketing strategy to boost brand awareness and increase website traffic. To specify your mark audience, create a buyer persona to help you stay focused on consumer needs, and it gives you a perfect picture of your target audience.

Using a well-defined persona helps you understand customer needs and interests, where they spend their time and enhances product development. It also enables you to ensure consistency across your business by understanding each customer group and generating quality leads.

7. Poor quality content

Poor quality content doesn’t offer much value to your readers, frustrating them and causing them to abandon your website. Creating original, high-quality content causes your audience to trust you more, generating quality leads and improving conversion rates. It also boosts your SEO strategy and positions you as an authority in the market. High-value content builds brand awareness, breeds loyal fans, and helps you save on your marketing strategy.

High-quality content should be comprehensive, educational, accurate, up-to-date, and should answer the searcher’s query. To create quality content, know your search intent and call to action, base your content search on what’s trending, conduct thorough research to make it reliable, target niche subtopics, and proofread before publishing. After a while, use analytical data to measure your content’s performance to determine if it needs adjusting.

8. Endnote

Website success requires a lot of effort and monitoring. Use the above tips to determine if they’re the reason why your site is failing. Keep your website updated to ensure your business is consistently ranking high and ahead of your competition.

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