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13 Lean Startup Tools to Launch and Grow Your New Business

13 Lean Startup Tools to Launch and Grow Your New Business. Successful startups are built upon great ideas, and this is a known fact.

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Startup Tools to Launch New Business

Successful startups are built upon great ideas, and this is a known fact. However, while great ideas are easy to come up with, one needs proper strategy and lots of hard work to convert these helpful ideas into actual businesses. In this process, few tools can ease your journey to a successful business, few of them can be found in this article. As we see it, the following are 12 tools every entrepreneur should consider using:

Startup Tools to Launch and Grow Your New Business

1. Google G Suite

These days, if you want to compete with rival companies, then you must use a cloud-based collaboration and productivity toolkit like Google’s G Suite. It’s one of the most affordable and user-friendly cloud productivity platforms online.

It offers products like Docs and Sheets for creating and sharing documents and spreadsheets, Drive for storing essential files on the cloud, Hangouts for live chats, and more! The toolkit can also help you in making your business more seamless and paperless.

2. Trello

One of the biggest challenges that emerging businesses face these days is project management. It doesn’t matter what industry you belong to; the chances are that you have to manage a slew of tasks for each project. To make it all simple and easy, you can use a tool like Trello.

Trello is a visual collaboration and project management platform that your team can use to stay up to date on every new project and coordinate with relevant members on the fly. It’s already used by over 10 million users across the globe, including a good chunk of small and medium-sized enterprises.

3. Tailor Brands

The startup industry has massive competition. So, if you want your small business to stand out and attract the target demographic, then you need to grow your enterprise into a unique brand. With Tailor Brands, you can do that on a budget, and quickly.

Tailor Brands is one of the latest branding tools online that uses artificial intelligence technology to create high-quality and attractive logos and other design assets for your company. You don’t need to be tech-savvy or even have good knowledge of graphics design to use its features. All you have to do is share a few details about the kind of designs and logos you want, and it can do all the work for you and deliver results in a matter of minutes!

4. Google Analytics

Analytics tools allow you to track the performance of your website on the Internet, and Google Analytics is one of the best tools in the category. It offers easily readable and measurable stats about your traffic in the form of the number of visitors per month, bounce rate that is the percentage of visitors who leave your website after visiting, the conversion rate that shows the number of visitors that convert into paying customers, etc.

5. MailChimp

There are necessarily two causes why so many businesses, especially those that are relatively smaller in scale, use email marketing. These reasons are affordability and excellent ROI. In fact, according to some studies, email marketing, when done right, can give you ROI as high as 112%.

To make your email marketing campaigns successful, you need to use the right tools. MailChimp is one such tool that allows you to design and send beautiful newsletters to mailing lists with ease, track the performance of your emails, automate campaigns, and more!

6. Hootsuite

In today’s world, digital marketing has become the most effective form of marketing. Since social media marketing is an essential part of that, you need Hootsuite, a social media manager, to create and organize your campaigns on different platforms like Facebook, Twitter, and Instagram.

Hootsuite allows you to create and monitor your social media profiles on different platforms from one place, create monthly calendars, automate posts, and measure performance based on detailed reports.

7. Ahrefs

Search Engine Optimization (SEO) is essential if you want your website to be more visible in the page results of popular search engines like Google Search. For that, you need to keep up with the top SEO trends and also use tools like Ahrefs.

Ahrefs is a comprehensive SEO toolkit that helps you find relevant keywords of competitor websites, backlinks, new keywords, etc. and also makes rank tracking easier. You can also use it for content research and to receive notifications whenever someone mentions your business online.

8. LiveChat

You can’t grow your business unless you pay attention to the quality of customer service that you are offering. One of the tools that you can use for that is LiveChat.

LiveChat is a help desk app that you can use to support your service team. With it, you can create and measure your business goals, provide customer support around the clock, and even connect to the prospects in a personalized environment.

9. Yoast SEO

Another game-changing SEO tool that we had to cover for this list is Yoast SEO. It’s one of the most popular SEO tools that a large number of WordPress users use to make their blog or website more visible on search engines. It’s necessarily a plugin that you can install in your WordPress blog to make it more optimized. You can also buy the premium variant of the tool to enjoy features like social media monitoring, content insights, suggestions for internal linking, etc.

10. Bold360

If you receive a large volume of traffic on your website, then you want to convert as much of it as possible. This is where artificial intelligence can help- you can use an AI-powered chatbot like Bold360 to interact with leads and convert them whenever possible.

There are already hundreds (or maybe even thousands) of chatbots on the Internet today, but Bold360 stands out because it can work with scripts that aren’t entirely predefined. It can have more natural and human-like conversations with online visitors and answer their questions based on context viz. the customer’s location, the device they are using, etc.

11. Zoho Invoice

Invoice management can become quite challenging when you have to interact with and handle a large number of clients every day. You can simplify this with Zoho Invoice, which is an automated invoice and payment tool designed for emerging businesses. You can use it to create invoices on the go, send payment reminders, charge clients automatically with payment gateways, and more!

12. Unsplash

To make a striking online presence for your business, you need some of the most impressive and premium-quality images. Don’t know where to start? Check out Unsplash! It offers over 200k high definition and professional-grade photos for your website, blog, emails, and more. All the pictures on this platform can be used for free, even commercially! Plus, you can effortlessly search for the kind of images you want with its user-friendly search box.

13. PeachPay

PeachPay is the first invoicing software that provides you the feature of splitting your transaction fees into three different modes as per your and client’s requirement.

It allows you to send invoices over 100 different currencies and also accept cryptocurrencies. Easy to set-up your custom Payme page for instant payments and your choices of cryptocurrencies.

Conclusion

Running an online business success is easier said than done. However, most businesses struggle because they fail to recognize the merit in using the right tools. All the tools that are covered above can help with your entrepreneurship endeavors more than you can imagine. So, you can get an edge over your competition by using them properly and as soon as possible. Good luck!

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Business

Six Ways You Can Start an Online Counseling Business

Counseling is an essential service, especially during a pandemic. Here are ways for you to start an online counseling business.

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Create a Captivating Brand Identity

counseling is one of the most critical aspects of mental health. It can provide individuals with the tools to cope with their mental health issues. counseling can help people understand and manage their emotions, set boundaries, communicate effectively, and develop healthy coping mechanisms. Additionally, counseling can provide support and guidance during difficult times.

If you or someone you know is struggling with mental health issues, don’t hesitate to seek counseling services. counseling can make a world of difference in managing mental health issues; however, good for you if you want to start a career in online counseling! It’s a great career choice.

It would help if you did a few things to start an online counseling business. Here are seven steps you can take to get started:

1. Research the field of online counseling

Before you start your business, it’s essential to research the field of online counseling. This will give you a better understanding of the industry and what it takes to succeed. Additionally, research can help you identify potential opportunities and challenges in starting an online counseling business.

There are many resources online you can check out. The Association for Counselor Education and Supervision (ACES) is a great place to start. ACES provides resources and information for counselors, educators, and supervisors. Also, the American Psychological Association has a helpful website with resources for mental health professionals.

There are also many books you can invest in if you want to know the basics of counseling. Make sure to invest in them.

2. Get certified as a counselor.

To start an online counseling business, you need to be certified as a counselor. This will ensure that you have the necessary credentials to provide counseling services. There are many ways to become certified as a counselor. The American Counseling Association (ACA) offers certification in several areas, including Licensed Professional Counselor (LPC), National Certified Counselor (NCC), and Registered Mental Health Counselor Intern (RMHCI).

Another way to become certified is through the National Board for Certified Counselors (NBCC). The NBCC offers the Master Addictions Counselor (MAC) credential. To be eligible for this credential, you must have a master’s degree in counseling from an accredited institution and pass the National Counselor Exam for Addictions Counselors (NCEAC).

To become a certified counselor, you must meet specific requirements. These requirements vary depending on the credentialing organization. However, most organizations require you to have a master’s degree in counseling, complete an internship, and pass a national exam.

Learning about mental health

3. Choose your specialty area.

After you’ve done your research and decided to enter the field of online counseling, it’s time to choose your specialty area. Consider your interests, experiences, strengths, and weaknesses when choosing a specialty area. It’s essential to select a place that you’re passionate about to provide quality services to your clients.

Some of the most popular specialty areas include marriage and family counseling, substance abuse counseling, mental health counseling, and trauma counseling.

Once you’ve chosen your specialty area, you can build your knowledge base by taking courses, reading books, and attending conferences.

4. Build your website

Your website is one of the most critical aspects of your online counseling business. Therefore, it’s essential to ensure that your website is professional and informative. Your website should include information about your services, rates, contact information, and a blog.

Additionally, your website should be easy to navigate and user-friendly. Prospective clients should be able to find what they’re looking for easily. They’re likely to leave your site and look elsewhere if they can’t.

5. Do Content Marketing

Content marketing is a great way to attract new clients to your online counseling business. Content marketing is creating and sharing content (such as blog posts, infographics, videos, etc.) relevant to your target audience. Content marketing aims to attract potential clients to your website and convert them into paying customers.

You can also try hiring an SEO expert to help you out. Certain companies, such as SEO services, can help you out. These experts know how to increase visits to your website and increase the number of clients you have in no time.

6. Use social media

Social media is a great way to promote your online counseling business. It allows you to reach a large audience with minimal effort. When using social media, it’s essential to be professional and consistent. Post interesting and informative content that will engage your followers.

Additionally, make sure to post regularly and interact with your followers. They’re likely to lose interest and stop following you if you don’t. Some of the most popular social media platforms for counselors include Twitter, Facebook, LinkedIn, and Instagram.

Starting an online counseling business can be a great way to help people during a pandemic. There are several ways to become certified as a counselor, and it’s essential to choose an area that you’re passionate about. You should also build your website and do content marketing to attract new clients. Additionally, use social media to promote your business. These are just a few things you can do to start your own online counseling business.

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