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The 5 Most Reliable Ways To Build Backlinks in 2021

There are many ways to build reliable backlinks. The most tried and true method is outreach. The 5 most reliable ways to build backlinks.




SEO Tips to Gain Quality Links

Are you struggling to figure out your websites are struggling to rank? Everyone wants to be on the first page for terms buyers search for. Doing all the recommended on-page optimization and may still result in low rankings. The reason is your site’s backlink profile is likely weaker than its competitors. Keep reading, and we’ll show you five reliable ways to build links.

1. Natural Outreach Is A Proven Way To Build Backlinks

There are many ways to build reliable backlinks. The most tried and true method is outreach. This is the process of emailing other blog and website owners. Most consider this to be the most natural, ethical, and reliable way of gaining links.

The reason is you can expect to gain links based on the number of emails you send. You will also build relationships along the way. This link-building method also avoids outright paying for links.

That’s important since paying for links is against Google’s guidelines. Paying for links has caused thousands of sites to lose their rankings over the years. Many times this happens due to not doing their due diligence.

Have you ever clicked a link that goes to a page that no longer exists? You can be helpful by showing them content on your site that can fill the void. This is an excellent way of fostering trust and adding value.

The downside of this method is it takes time and skill. You might still have the lingering doubt about what sites are worth doing outreach to. This is understandable since analyzing a site’s backlink profile takes years to understand.

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Many less-experienced SEO practitioners overload their sites with links with ultra-strong metrics. This is a major red flag if they all come at once. It also seems odd that no smaller sites seem to pay attention to a site either.

This is why your SEO team needs to build a well-rounded and natural backlink strategy. It takes time to understand how it works.

Knowing your numbers gives you a predictable way of gaining links. You can expect a certain amount of positive responses for every 100 emails you send. The issue is webmasters are more careful about who they link to and trust.

It is usually better to outsource things like outreach to a professional if you have doubts. Outreach services have years of experience and existing relationships with established sites. You might consider contacting a service like Outreachz for more info.

2. Writing Great Content

Many of the so-called experts spout the gospel of writing great content. This half-truth fools many people. Self-proclaimed experts promise that if you build it, they will come. The problem is there are more ranking factors than content and keywords.

No one will find a site if it is not linked or shared somewhere on the internet. Great content is better served as a way of filling a knowledge gap in a niche. This makes people more willing to link to it since it adds value.

Five thousand words content only helps if it is relevant to the intent of the people it is in front of. Google uses links to understand what a page is about. For example, if a bunch of sports blogs link to a page, it likely has to do with sports. The link profiles of the sites linking to each other giving Google context.

Great content is more of a supplement than a way of building links itself. It should take a very long time for people to discover it on its own. Don’t let anyone fool you.

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3. Buying Links Is The Easy Path

Many beginners default to this method since the services are very cheap. This is when people go to SEO marketplaces and buy links. Buying from a marketplace is much shadier.

Sometimes a link-buying service will have a temporary boost to a website’s rankings. The problem comes from many of these providers being in it for a buck to fund their larger products. It is common for these cheaply purchased links to penalize domains in the long-term.

A penalized domain is much harder to rank again. Many experts recommend starting fresh if you are a beginner. Fiverr and its counterparts have a few ethical sellers. The problem is sorting the good from the bad takes lots of trial and error.

This is why some don’t see its reputation as reliable. You shouldn’t conclude all link services on places like Fiverr are suspect. The conclusion should be that finding a good service requires a lot of trial and error.

Five-star reviews are often for sale. Savvy marketplace vendors will bribe others to leave them a lovely review. Sometimes they give out free services, or they pay for the reviews.

It will help if you go with services that have been around for years. Another tip is to test a link service on less important sites of yours to watch the effect.

4. Scraping Domains – Effective But Becoming Expensive

Domain auctions have grown in popularity. They are a way of obtaining high authority backlinks with less effort. The industry has caught on to this trick.

Prices for expired domains with strong metrics continue to increase. Some people specialize in buying strong domains and reselling them for more. They find them using special scraping techniques.

This means people buy older domains someone forgot to renew. More aged domains have naturally gained backlinks. The new owner then points these at their existing site. “Link-equity” is then transferred where the new owner wants.

Passing the power of the backlink profile is less reliable than it once was. Google has caught on to this tactic. This means that paying double or triple digits for an expired domain does not work 100 per cent of the time.

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5. Sponsorship Links – Powerful But Use Wisely

This is like buying links. Non-profit organizations have many backlinks from news agencies. Their content is often shared on social media.

That’s why their backlinks are sought after. A link from an authoritative non-profit carries power. It is like a referral from a well-known person with good character.

Many agencies donate money on behalf of their clients. This buys them a mention on a page on the charity or school’s website. The problem is Google has also begun to catch on to this as well.

There’s a strong chance the link won’t carry much value if it is not relevant. The content on the organization’s page should relate to where it links. Google is always tweaking things to improve user experience.

Abusing this tactic also yields diminishing returns for each sponsorship gained. These sponsorships are rather pricey. A few links here and there helps, but they must be part of a well-rounded link profile.

Use A Well-Rounded Approach For Best Link-Building Results

These five link-building methods have existed for over a decade. Building a strong backlink profile will help a website rank. The key is understanding how to do so in the most natural and value-adding way possible.

We are an Instructor, Modern Full Stack Web Application Developers, Freelancers, Tech Bloggers, and Technical SEO Experts. We deliver a rich set of software applications for your business needs.

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Digital Marketing

What Are Privacy-Friendly Website Analytics Tools?

I have listed the top 5 privacy-friendly website analytics tools that will help you evaluate your website better and safely without getting concerned about data theft or your security.




Web Ranking For Your Website

With the increasing dependence on technology, the concern of online data breaches and fraud relating to personal data is also increasingly bothering internet users.

Though many web analytics tools are available in the industry, they are a bit complicated and privacy-invasive. Regarding facial recognition, personal data, and location tracking, the privacy concern list is too long. The same concern goes for online website analytics tools.

It’s essential to choose a web analytic tool that is privacy-friendly as well as hassle-free to use. This article lists the top web-analytics tools that offer analytics services without invading users’ privacy.

Let’s begin!

A. How are Privacy-Friendly Website Analytic Tools Important?

Here are the top reasons to opt for a privacy-safe website analytic tool:

  • Ensures you keep your data safe: Before using your data, these web analytics tools ask for your consent, and even after the consent, the control is in the hands of the user.
  • Offers transparent data collection and processing: Private-safe web analytics tools are transparent about where your personal information is stored and how they use it, which minimizes the chances of data misuse.
  • Provides data security and protection: Privacy-friendly analytics tools minimize the risk of data leaks and breaches, prevent malicious attacks, and protect your data from human errors. They safeguard your data from unauthorized access, corruption, and online theft.

B. Top 5 Privacy-Friendly Websites Analytic Tools

Here are the top 6 privacy-friendly web analytic tools:

1. Fathom

Fathom is a privacy-focused Google Analytics

Fathom is a privacy-focused Google Analytics alternative that helps you make better business decisions and understand your web visitors better to generate leads and more sales without compromising your privacy.

They have a simple UTM builder to create and track campaigns to increase traffic. Fantom also offers uptime monitoring for free.

Top Features:

  • Provides real-time website insights
  • Compliances with GDPR and cookie directive
  • Offers to track files through super fast CDN
  • Offers to track goals like specific pages or clicks, newly signed-up email lists, and more
  • Provides shareable dashboards and password-protected links


  • Free trial and all the plans include up to 50 sites, uptime monitoring, ad-blocker bypassing, and unlimited email reports.
  • Fantom paid plans start at $14/month with up to 100,000 monthly page views.

2. Finteza

Finteza is a comprehensive web analytics tool

Finteza is a comprehensive web analytics tool that tracks and analyzes your website traffic, sales funnel, conversions, landing pages, and advertising campaigns by keeping your privacy safe.

Top Features:

  • Offers detailed traffic analysis
  • Uses special tools for webmasters
  • Offers optimization of conversion rate
  • Provides smooth data export feature
  • Identifies referral sources
  • Tracks real-time traffic sources


  • Finteza’s analytical service plan costs around 10 EUR per 100,000 unique visitors.
  • Their advertising engine plan is priced at 4 EUR per 100,000 ad zone impressions.

3. Plausible

Plausible is an open-source web analytics

Plausible is an open-source web analytics with no cookies and fully compliant with GDPR, CCPA, and PEC designed in Europe owned by cloud infrastructure. It is one of the top Google Analytics alternatives.

Top Features:

  • Reduces your cookie banners
  • Provides shareable links to statistics
  • Offers password protection feature for shareable links
  • Provides seamless integration with WordPress, Wix, Weebly, Squarespace, Ghost, Google, and many more.


  • Plausible pricing starts at $9/ monthly pageviews, which includes 50 websites, custom events, email/slack reports, unlimited data retention, 100% data ownership, and unlimited team members.
  • You will have to pay for services according to your need for monthly pageviews.

4. SimpleAnalytics

Simple Analytics is a privacy-first web analytic tool

Simple Analytics is a privacy-first web analytic tool that encrypts your data and provides no cookie banners for your visitors.

Their business model is based on privacy protection and complies with all privacy policies, including GDPR, PECR, CCPA, and many more.

It shows you crucial website data such as total viewed pages, referrers, number of page views, screen sizes, and more to better your customer experience.

Top Features:

  • Provides a smooth and straightforward interface
  • Offers analytics report directly to your email
  • Shows you the original traffic-driving referrer tweet
  • Bypasses Ad blockers
  • Provides easy accessibility to export data in CSV files or aggregates with JSON API
  • Offers two modes of operation, i.e., dark mode and light mode


  • Simple Analytics basic plans start at $9/month with 100,000 data points per month, a single user, ten websites, and aggregated reports.
  • Their business plan costs $49/month, allowing ten users, 100 websites, and basic level export.
  • Simple Analytics offers enterprise plans that cost around $99/month, allowing more than ten users, 100+ websites, and faster email support.

5. Insights

Insights is a privacy-safe web analytics

Insights is a privacy-safe web analytics and easy-to-use tool for developers. They provide faster-loading speed, page views tracking, and anonymous event tracking for your website to gather as much insight about your brand performance as possible.

Top Features:

  • Provides you with a customizable script that refrains you from navigating through multiple reports and pages
  • Offers faster performance in terms of page loading speed
  • Displays page statistics such as page visits, bounce rates, scrolling rate, and session time without saving your IP data, personal information, and cookies
  • Offers transparent services by entering open-source Insights.js code on Github, and you can also view data they collect from your website


  • Insights offer a free plan that includes up to 3k events or page views per month.
  • Their paid plan starts from $12/month, which allows up to 100k events or page views.
  • Insights offer their startup plan costing $29/month, allowing up to 1 million events or page views.
  • Their business plans cost around $79/month, which allows 10 million events and page views.

Final Thoughts

Privacy concerns are increasingly growing all around the world. Privacy-safe analytics tools help you analyze your business numbers better without worrying about your personal and visitors’ data breach.

I have listed the top 5 privacy-friendly website analytics tools that will help you evaluate your website better and safely without getting concerned about data theft or your security.

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