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Artificial Intelligence (AI)

Leveraging the Power of AI for Digital Asset Management

Leveraging the Power of AI for Digital Asset Management. Digital asset management is a process to store, organize, retrieve, and share digital assets.




Leveraging the Power of AI for Digital Asset Management

Artificial Intelligence (AI) technologies are in the process of integrating into every field of work, including marketing workflows. AI, however, is not a replacement for a human workforce.

Instead, AI capabilities support your work by automating repetitive tasks, thus enabling marketers and developers to do more in less time. In this article, you’ll learn how AI improves digital asset management (DAM) tasks, and how to implement AI in DAM ecosystems properly.

1. What Is Digital Asset Management?

What Is Digital Asset Management

Digital asset management (DAM) is a process you can use to store, organize, retrieve, and share digital assets. DAM uses a centralized content library that is accessible by employees, contractors, clients, and stakeholders. Assets stored in a DAM include images, audio, video, documents, and original files.

2. AI and Digital Asset Management

Artificial intelligence (AI) is the use of machine learning to perform tasks that were previously only capable of manual human effort. You can use AI technologies to automate and facilitate a variety of functions within DAM systems. AI can help organizations and teams retain control over significant amounts of data with less effort.

3. AI Technologies That Power Dynamic DAM Systems

AI Technologies That Power Dynamic DAM Systems

Several AI technologies can be incorporated into DAM systems. The most commonly integrated technologies are covered below.

a) Smart Tagging

A tag is a piece of metadata that you use to classify and identify assets. Cards are used for searching, tracking, and sorting assets within your DAM. Smart tagging is the use of AI to apply these tags. It is based on API services offered by organizations such as Microsoft, Google, and Amazon.

These services use image recognition to determine the content of media and suggest appropriate tags. Image recognition technologies scan images to identify specific characteristics associated with a category or classification. AI then weighs these characteristics to determine the most likely content of the picture.

Some DAM systems enable you to incorporate business intelligence and marketing data to categorize assets with tags better. This can allow you to distribute content across multiple media channels automatically reliably.

b) OCR

Optical Character Recognition (OCR) is an AI technology you can use to identify text inside images. You can use it to extract text from images and convert that text to an editable document. Extracting text from images is not a new capability, but previously it could only be performed on images with defined structure or layout. OCR uses the same image recognition strategies that are used for smart tagging.

Modern AI, however, enables you to extract text more dynamically. This is possible because AI algorithms can learn from feedback supplied from previous text extractions. This feedback is applied to future removals, refining the sensitivity and accuracy of the OCR algorithm.

c) Natural Linguistics Processing (NLP)

NLP is a field of AI that deals with how computers process and analyze linguistic information. It is commonly used in speech to text conversion and chatbots. In a DAM system, you can use NLP to extract speech content from video or audio files. This content can then be used to create transcripts, subtitles, and captions. It can also be used as a guide for speech removal from files.

NLP capabilities incorporated in DAM systems can also enable you to serve content according to requests in a variety of languages. This can be accomplished through translations of search requests.

4. Best Practices for Implementing AI in a DAM

When incorporating AI into your DAM systems, there are several best practices you should follow. Below are the essential methods to start with.

a) Keep AI-Generated Metadata Separate

You should find a way to identify AI metadata separately from user-generated data. This enables you to verify the accuracy of your AI more efficiently and to ensure that tags are appropriate. By keeping metadata separate, you can ensure that your tagging is as reliable as possible and that user-generated tags are not automatically overwritten.

b) Track AI Like Your Users

You shouldn’t provide users unfettered access to your DAM; this is as true for AI. You need to be able to track the actions of your AI services and vendors to ensure the integrity of your data. Tracking can also help you identify when AI is not working correctly or if it is causing conflicts with other integrations or users.

c) Ensure That You Can Filter AI-Generated Metadata

You should be able to filter whether or not AI-generated metadata is used for searches, content serving, or analytics. Some users may not trust AI-generated data or may prefer to use only specific AI sources. Likewise, users may wish to use only AI-generated metadata created after an algorithm has been refined.

d) AI-Generated Metadata Should be Convertible

Many DAMs enable you to convert embedded metadata into a regular asset attribute, such as a keyword. This ability should extend to AI-generated metadata. Convertibility can help you ensure that AI-generated information remains available even if AI services are removed or changed. You may also wish to set protocols that automatically convert metadata once enough users have approved it.

e) Use Feedback to Improve Your AI Accuracy

Any AI services you use should improve over time. This could mean that algorithms are refined with each analysis or suggestion or that algorithms are periodically retrained. Sources of feedback can include manual audits, accumulated user verification of accuracy, or asset use statistics.

Check if you have specific tags that are consistently rejected, or assets that you know are relevant that aren’t’ being returned. Both of these situations can indicate a fault in your AI and can help you target areas for improvement.

5. Conclusion

AI enhances DAM systems with capabilities that save time and enable personalization. By delegating repetitive tasks to the machine, you can free up your time and focus on sophisticated and creative jobs. In many cases, once you set up an organization system, the AI mechanism will take care of the grunt work of classifying the assets. You can then set up a dynamic process that delivers personalized, and sometimes hyper-personalized, content to users.

Gilad David Maayan is a technology writer who has worked with over 150 technology companies, including SAP, Samsung NEXT, NetApp, and Imperva, producing technical and thought leadership content that elucidates technical solutions for developers and IT leadership.

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Artificial Intelligence (AI)

The Best Top 10 Discord Bots: 2022

Discord bots are required for a well-run Discord server. Bots for Discord may automate moderation chores and add music, polls, games, giveaways, and other features.




The best top 10 discord bots

Discord bots allow you to interact with other server users while simultaneously moderating it. A discord bot may send server messages, direct messages to users, ban users, promote and demote users, and much more.

As a server owner, you may not always be available to monitor your server, but a bot can, and it can do it far more quickly.

Discord bots are required for a well-run Discord server. Bots for Discord may automate moderation chores and add music, polls, games, giveaways, and other features. A simple Google search for “Discord bots,” on the other hand, returns millions of results, which will take a long time to filter through.

Discord Bots: What Are They and How Do They Work?

Discord bots are artificial intelligence-powered programs that can help you automate Discord server tasks. They make building a fully engaged community much more accessible and may be used to control your server, welcome new members, or even ban those causing difficulties for the rest of the community.

Aside from regulating, Discord bots allow you and your users to share games, music, memes, and other entertaining, engaging, and delightful content.

Here is a good discord bot list that can enhance your experience, and matches your wish list and the expectations you keep from a good discord bot.

1. MEE6

MEE6 is a fantastic Discord bot for those time-consuming moderating tasks you don’t want to undertake. Outside links, spam, spoilers, and foul language are all transgressions that the bot can look for in your Discord server’s messages.


You may mute, kick, or even permanently ban a user after a certain number of offenses within a specific time frame. This bot can also play music for your users and assign different levels of participation. Twitch and YouTube are also supported.

2. Chip

Chip is a free music bot on Discord. Allow users to listen to music from Twitch, Bandcamp, YouTube, Mixer, Vimeo, and SoundCloud on your Discord server. Chip also allows users to create playlists, shuffle, skip, move, rewind, loop, and show song lyrics, as well as shuffle, skip, move, rewind, and loop songs. Voice, treble, bass boost, and an equalizer, are all accessible audio controls provided by the bot.

3. Dank Member

Dank Member

If memes are your love language, Dank Member is the Discord bot for you. You’ll get bot instructions to help you add the perfect meme or build your memes. Dank Member also has a monetary system in which users may earn coins through gambling, stealing from other players, and other means. The money may be exchanged for entertaining products at the bot shop.

4. Hydra

Hydra is a music-streaming bot for Discord that lets your users listen to music from Bandcamp, Spotify, YouTube, Deezer, and Soundcloud. Like Chip, Hydra contains many audio features, such as looping, shifting, replaying, skipping, voting, and shuffling.

You may also look up song lyrics and other information. Hydra includes various unique features for administrators, including the ability to restrict specific users from using the bot, change the language, announce the current song, limit the number of times a song may be played, and more.

5. Groovy

Groovy is one of the most popular Discord bots for music. It enables members to play music by allowing them to upload files, access websites, or search for specific tunes. Like the other music-related Discord bots we’ve examined, Groovy lets you create a queue that you can use to skip tracks, shuffle, repeat, empty, and more. You may also look for song lyrics.


6. Apollo

Apollo is a Discord scheduling bot that makes organizing and scheduling events and meetings a breeze. You may either delete the event post or schedule it to disappear at a specific time when the event is over. With this bot, you’ll be able to send messages to event attendees and set up repeating events.

7. Arcane

Arcane is a Discord bot that will most likely appeal to YouTube influencers. A leveling and moderating bot allow you to set XP and provide members incentives. You may utilize the auto-moderation capabilities to keep track of new and leaving members, prevent spam, block specific phrases, and mute, warn, kick, or ban users who disobey the rules on your server. YouTubers may also use it to receive notifications from YouTube when a new video is released on their Discord server.


8. ProBot

ProBot is a multipurpose bot with welcome images, extensive logs, social commands, music, moderation, and more. You may add welcome messages automatically, track server rule violations, warn offenders, and even kick them out. ProBot is also multilingual, with 13 different languages supported.

9. GiveawayBot

A giveaway does wonders when it comes to getting your server members enthusiastic and engaged. GiveawayBot makes it simple to run a giveaway on your Discord server. You may use this Discord bot to automatically start a giveaway, select a winner, and stop the offer.

10. Tip. cc

Tip. Cc allows you to transfer over 127 different forms of cryptocurrencies as tips on Discord at no charge. It allows you to tip anyone, regardless of whether they have a cryptocurrency wallet, and you may tip numerous people simultaneously. Bitcoin, Ethereum, Tether, and a slew of other cryptocurrencies are all supported by Tip. Cc.

How to Activate a Bot on a Discord Server

It’s simple to add Discord bots to your server once you’ve decided on the ones you want. You may utilize the links or a bot list like the top: Gg or a simple Google search. After you’ve discovered the bot, click the Invite or Add option and select the server to which you’d want to add it. Discord bots can only be added to servers where you have admin or mod privileges. You should be able to utilize the bot immediately after it’s uploaded to your server.


Discord bots are an excellent method to boost your marketing, especially if you’re in a membership or subscription company. To keep your members engaged in your brand and what you have to offer, you’ll be able to build an engaging and exciting atmosphere for them.

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