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How to Improve Your Marketing Department Through the Use of Technology

Published

4 years ago

May 25, 2020

Is your marketing department reaching its full potential daily? If your team of advertising professionals is not consistently maximizing their workflow, it is high time you stepped in and made a few changes. You cannot afford to produce subpar marketing campaigns, so you must seek to improve this department at all costs.

Once you decide to take on this all-important challenge, be sure to make use of all the technology that you have at your disposal. Here are just a few of the tech tools that you should be taking full advantage of in your bid to improve your marketing department:

1. Keep tabs on your spending using analytics tools.

If you want to stay on top of your marketing budget, especially, you must keep tabs on your spending at all times. This will allow you to monitor your expenditure and subsequently make changes to ensure that you are not wasting money unnecessarily.

Fortunately, there are so many analytics tools out there that will allow you to perform this all-important task. With this type of tech tool at your disposal, you will be allowed to track how much money your marketing department is spending daily.

More importantly, you will monitor the progress of each advertising campaign that you run to ensure that you are not wasting money on adverts that are not resonating with your target audience.

Improve Productivity Utilizing Technology

2. Automate the marketing process using automation tech

The advertising professionals that you employ are only human, which means that they will make mistakes, they will slow down, and their productivity levels will dip from time to time.

To help them circumvent these difficulties, you should seek to automate your marketing process using several tech pieces.

Here are a few ways technology can help you automate your day-to-day marketing process:

Use email automation software to help you message your audience in a targeted and timely fashion
Generate leads and manage your pipeline using an inbound-marketing tool
Deliver personalized ad campaigns across multiple touch points using a B2B cross-channel marketing solution
Use an enterprise-ready online proofing tool to help you automate the entire video campaign creation process — Ziflow is the perfect alternative to Frame.io if you are looking to take a slightly different approach to online video proofing

Are your marketing team currently leaving a lot to be desired? If you want to optimize your company’s advertising endeavors, you must seek to improve this department at all costs.

Fortunately, you do not have to take on this crucial challenge alone. There are several different technologies out there that will help you to improve how your advertising professionals perform daily.

If you want to take your advertising efforts to the next level, you must take advantage of the technologies listed above. Keep tabs on your spending using analytics tools, automate the marketing process using automation tech, and you will be producing better advertising campaigns in no time.

Business

Navigating the Process of Selling Deceased Estate Shares

This article aims to provide a comprehensive guide to selling shares from a deceased estate. Process of Selling Deceased Estate Shares.

Published

6 days ago

May 9, 2024

TwinzTech

Navigating the Process of Selling Deceased Estate Shares

Table of Contents

1. Understanding the Basics of Selling Deceased Estate Shares

Dealing with a deceased estate can be a challenging and emotional process, especially when it comes to handling financial assets like shares. This article aims to provide a comprehensive guide to selling shares from a deceased estate.

2. What are Deceased Estate Shares?

Deceased estate shares refer to the stocks and shares that were owned by an individual who has passed away. These shares become part of the deceased’s estate and are subject to the terms of their will or estate plan.

3. The Importance of Valuing the Shares

The first step in selling deceased estate shares is to obtain a current valuation. This valuation is crucial for several reasons: it helps in distributing the estate among beneficiaries, it may be necessary for tax purposes, and it gives an idea of the market value of the shares.

4. Legal Requirements and Executor Responsibilities

The executor of the estate plays a pivotal role in the management and distribution of the deceased’s assets. This section will cover the legal responsibilities and steps the executor needs to take to lawfully sell the shares.

5. Obtaining Probate

Before any action can be taken with the shares, it’s often necessary to obtain probate. Probate is a legal process that confirms the executor’s authority to deal with the deceased’s assets.

Transferring Shares into the Executor’s Name

Once probate is granted, shares may need to be transferred into the name of the executor. This process varies depending on the company and the type of shares.

6. The Process of Selling Shares

After completing legal formalities, the executor can proceed with selling the shares. This section will outline the steps involved in this process, including choosing a brokerage or financial service, understanding market conditions, and making informed decisions.

Deciding on the Right Time to Sell

Timing can significantly impact the returns from selling shares. Executors need to consider market conditions and financial advice to determine the best time to sell.

Completing the Sale

This subsection will detail the actual process of selling shares, including placing orders, handling transaction fees, and ensuring all regulatory requirements are met.

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7. Navigating Tax Implications and Reporting

Managing tax obligations is a critical aspect of selling deceased estate shares. This section will explain the potential tax implications and the importance of accurate reporting for both capital gains tax and inheritance tax considerations.

Understanding Capital Gains Tax Responsibilities

When shares are sold, any profit made from the time of the deceased’s passing to the sale date may be subject to capital gains tax. Executors need to be aware of these implications and plan accordingly.

Inheritance Tax Considerations

In some jurisdictions, the value of the deceased estate’s shares might impact inheritance tax calculations. It’s essential for executors to understand these aspects in order to ensure compliance with tax laws.

8. Common Challenges and How to Overcome Them

Selling deceased estate shares can present unique challenges. This section will discuss common issues such as disputed wills, fragmented information about the shares, and market volatility.

Dealing with Disputed Wills and Beneficiary Disagreements

Disputes over the will or disagreements among beneficiaries can complicate the process. Executors must handle these situations delicately and legally.

Managing Market Volatility

Shares can be subject to market fluctuations. Executors should be prepared for this volatility and may need to consult financial advisors to navigate these waters effectively.

9. Tips for Executors Handling Deceased Estate Shares

This section will provide practical advice for executors, including the importance of seeking professional advice, keeping thorough records, and communicating clearly with beneficiaries.

Seeking Professional Financial and Legal Advice

The complexity of selling shares from a deceased estate often necessitates professional advice. This can range from legal counsel to financial advisory services.

Record Keeping and Communication with Beneficiaries

Maintaining transparent and thorough records is crucial. Executors should also prioritize clear and consistent communication with all beneficiaries to avoid misunderstandings.

Conclusion

Selling shares from a deceased estate is a responsibility that requires careful attention to legal, financial, and interpersonal dynamics. By understanding the process, staying informed about tax obligations, and tackling challenges head-on, executors can fulfill their duties effectively and respectfully.