Business
Things You Need to Start an Online Business in 2020
Have you been thinking about starting a small online business? Before you move forward, there are four important things you’ll need before anything else.
In the past months, we have seen the COVID-19 pandemic impact our world in ways we might never have imagined. With several industries furloughing many of their workers, many people have been without a job. As such, many people have been seeking alternative ways of making income.
Even if you’re lucky enough not to have been laid off, you’ve probably also thought about other ways to earn money. And given the need to follow social distancing regulations, you probably want to do business remotely too.
Because of the need to follow social distancing measures, more people have been turning to e-commerce for their shopping and businesses. If you’ve been thinking of starting an online small business, here are just a few of the things you’ll need.
Table of Contents
1. Web design and digital marketing tools
If you’re serious about starting a business, you’ll need tools like e-mail marketing, web design, and SEO, apart from just social media.
Perhaps you think you can forgo building a website for your brand because social media exists, and it’s a great marketing tool. You’re mistaken. Social media platforms are great marketing tools, but it wasn’t made for e-commerce.
If you use Instagram, for example, as a makeshift website for your brand, you’ll be limited to the confines of the platform’s interface. But when you design a website for your brand, you’ll have a range of customizable tools for all your needs.
You’ll also need digital marketing tools. Digital marketing is a way to spread awareness of your brand using the internet. It makes use of tools such as search engine optimization (SEO) and pay-per-click (PPC) advertising.
As compared to traditional marketing – such as TV, radio, and print advertisements – digital marketing is cheaper. It also can reach a wider audience, whereas traditional marketing is usually confined to a particular region.
Another great thing about digital marketing is that it’s personalized and measurable. It gathers data about consumers, their demographics, and their shopping habits. Doing this allows you to personalize the content you send to each consumer based on these data.
Through analytics, it will enable you to see whether the marketing content you’re posting is effective – i.e., if it’s getting your brand attention.
2. A niche
The Little Lebowski is a store in New York City dedicated to selling merchandise based on the 1998 cult classic filmThe Big Lebowski. Co-owners Roy Preston and Nicholas Dollak originally intended for their shop to be a children’s bookstore, but that endeavor didn’t do them any favors.
Eventually, they got around to selling the Big Lebowski-themed shirts. Seeing that these sold more than the books, their suppliers sent them more and more Lebowski merchandise. Today, their shop has become a popular destination in Greenwich Village.
Co-owner Roy Preston’s advice for aspiring entrepreneurs is to find their niche. This is a crucial part of starting a business. Focusing on a niche market will pinpoint your target and help you adjust your marketing materials accordingly.
Trying to serve as broad a market as possible may stretch you too thin, especially when you’re just starting. You can’t please everyone, so don’t try to. Instead, focus your efforts on serving a specific group of people.
Once you find your niche, do your research. Know the consumers, their habits, and what they want. Then get to know the competition; if you know what kind of products or services you want to sell, check Google Trends. This will help you to see how many people have been googling those keywords.
3. Hire a bookkeeper
Many small business owners will say that they can manage their bookkeeping. Unless you’re a skilled accountant yourself, it’s still best to hire an expert. Having an accountant from the get-go can help you with planning your business. An accountant can help you plot your finances, secure the proper permits and documents, and prepare for your business in both the short and long-term.
Once you’ve started your business, you also have the option to use an accounting software tool such as QuickBooks for your bookkeeping needs.
4. Capital
Of course, you’ll need money to pay for all these things. You have to spend money to make money. Perhaps you have some money saved up that you can use to launch your startup, or maybe you’re thinking of applying for a loan. Take advantage of the e-commerce trend. Find a niche
There are many other things you’ll need when starting an online business, but these four things will give you a good foundation. Even if you’re lucky enough not to have been furloughed – or perhaps you’ve bounced back and found employment – it’s still worth it to look for other avenues of income.
Find a niche market you’d like to serve and study them. Gather some money from your savings or a loan and enlist an accountant to help you plot finances.
Business
Navigating the Process of Selling Deceased Estate Shares
This article aims to provide a comprehensive guide to selling shares from a deceased estate. Process of Selling Deceased Estate Shares.
Table of Contents
1. Understanding the Basics of Selling Deceased Estate Shares
Dealing with a deceased estate can be a challenging and emotional process, especially when it comes to handling financial assets like shares. This article aims to provide a comprehensive guide to selling shares from a deceased estate.
2. What are Deceased Estate Shares?
Deceased estate shares refer to the stocks and shares that were owned by an individual who has passed away. These shares become part of the deceased’s estate and are subject to the terms of their will or estate plan.
3. The Importance of Valuing the Shares
The first step in selling deceased estate shares is to obtain a current valuation. This valuation is crucial for several reasons: it helps in distributing the estate among beneficiaries, it may be necessary for tax purposes, and it gives an idea of the market value of the shares.
4. Legal Requirements and Executor Responsibilities
The executor of the estate plays a pivotal role in the management and distribution of the deceased’s assets. This section will cover the legal responsibilities and steps the executor needs to take to lawfully sell the shares.
5. Obtaining Probate
Before any action can be taken with the shares, it’s often necessary to obtain probate. Probate is a legal process that confirms the executor’s authority to deal with the deceased’s assets.
Transferring Shares into the Executor’s Name
Once probate is granted, shares may need to be transferred into the name of the executor. This process varies depending on the company and the type of shares.
6. The Process of Selling Shares
After completing legal formalities, the executor can proceed with selling the shares. This section will outline the steps involved in this process, including choosing a brokerage or financial service, understanding market conditions, and making informed decisions.
Deciding on the Right Time to Sell
Timing can significantly impact the returns from selling shares. Executors need to consider market conditions and financial advice to determine the best time to sell.
Completing the Sale
This subsection will detail the actual process of selling shares, including placing orders, handling transaction fees, and ensuring all regulatory requirements are met.
7. Navigating Tax Implications and Reporting
Managing tax obligations is a critical aspect of selling deceased estate shares. This section will explain the potential tax implications and the importance of accurate reporting for both capital gains tax and inheritance tax considerations.
Understanding Capital Gains Tax Responsibilities
When shares are sold, any profit made from the time of the deceased’s passing to the sale date may be subject to capital gains tax. Executors need to be aware of these implications and plan accordingly.
Inheritance Tax Considerations
In some jurisdictions, the value of the deceased estate’s shares might impact inheritance tax calculations. It’s essential for executors to understand these aspects in order to ensure compliance with tax laws.
8. Common Challenges and How to Overcome Them
Selling deceased estate shares can present unique challenges. This section will discuss common issues such as disputed wills, fragmented information about the shares, and market volatility.
Dealing with Disputed Wills and Beneficiary Disagreements
Disputes over the will or disagreements among beneficiaries can complicate the process. Executors must handle these situations delicately and legally.
Managing Market Volatility
Shares can be subject to market fluctuations. Executors should be prepared for this volatility and may need to consult financial advisors to navigate these waters effectively.
9. Tips for Executors Handling Deceased Estate Shares
This section will provide practical advice for executors, including the importance of seeking professional advice, keeping thorough records, and communicating clearly with beneficiaries.
Seeking Professional Financial and Legal Advice
The complexity of selling shares from a deceased estate often necessitates professional advice. This can range from legal counsel to financial advisory services.
Record Keeping and Communication with Beneficiaries
Maintaining transparent and thorough records is crucial. Executors should also prioritize clear and consistent communication with all beneficiaries to avoid misunderstandings.
Conclusion
Selling shares from a deceased estate is a responsibility that requires careful attention to legal, financial, and interpersonal dynamics. By understanding the process, staying informed about tax obligations, and tackling challenges head-on, executors can fulfill their duties effectively and respectfully.
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