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How to Use SMS Marketing to Grow Your Business

How to Use SMS Marketing to Grow Your Business. Send Out Great Offers, Personalize Messages, Allow Two-Way Marketing, Allow Them to Opt-Out

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How to Use SMS Marketing to Grow Your Business

SMS marketing is a tried and tested way of growing a business. By reaching out directly to your customers, you offer a powerful way to prove your personality as a business and convert leads into money for your company.

If you are thinking of using SMS marketing to build your business or already have an SMS marketing strategy in place but it’s not as successful as you thought it would be, this guide has a complete overview of a successful process.

1. Send Out Great Offers

Send Out Great Offers

If you have an offer that you want your customers to know about, please let them know. The more reasonable the offer, they also likely they will want to make use of it. Also, time the request properly, so the deal only lasts for the rest of the day or the week.

The reason for doing this is to lend a greater sense of urgency to your message. If it is merely open-ended, the customer will have less impetus to take advantage and may forget about it entirely.

Additionally, make sure not to send out too many offers, as this will make you look desperate in your client base’s eyes. Concerning advice on how to grow your business, avail yourself of the services of SMS marketing company tatango.com.

2. Personalize Your Messages

Keeping it personal allows the customer to feel that they are directly spoken to. Most consultants would recommend that personalizing communication is an essential part of doing business.

It is crucial to do your business analysis first and learn a little bit about your customer before getting in touch with them, including their age, gender, preferences, and even customer history.

You will be able to tailor your message directly to them. Then for them to feel like they have a say in the process:

3. Allow Two-Way Marketing

One of the typical irritating parts of an SMS message from many companies is that they cannot reply and say. Allow the possibility for two-way marketing so that the customer can respond with their concerns, and they feel like they have a say in how they communicate with the business.

You will be surprised by how a genuine concern can then be converted into a paying customer, just by listening to what they have to say and reassure them about the power and the availability of your product. It is worth hiring a member of staff just for this purpose.

4. Allow Them to Opt-Out

This might seem counter-intuitive, but if you allow a customer the option to opt-out of receiving messages, you are showing that you respect their time.

An opt-out option should be straightforward for them to do, such as texting one word to a dedicated number that immediately allows them to stop receiving texts.

Not making it easy for them to opt-out will reduce your trust rating, which will badly affect your business over the long run. This may also be a legal requirement.

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Business

Top 5 Tech Blog Earnings That Will Amaze You

Blogging requires minimal business investment and is often started of passion. These top 5 tech bloggers teach us how to make money out of blogging.

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Rules to Fictional Blogging - TwinzTech Blog

Blogging has now branched into different variants like traditional blogging, third-party platform blogging, and social media micro-blogging.

To stay in the present, people from different walks of life are indulging in tech blogs. We have analyzed the top 5 tech blogs’ key success points to motivate more tech bloggers.

Top-Earning Tech Blogs that are Worth your Time

Blogging requires minimal business investment and is often started of passion. These top 5 tech bloggers teach us how to make money out of blogging. With so many successful tech bloggers across the globe, the downsides of blogging are hard to find.

1. Engadget

Earnings per year – $47.5 million

Engadget publishes content on a vast range of relevant tech topics. You will find content on robotics, wearables, search engines, smartphone games, and whatnot!

Founded by Peter Rojas (a former editor of Gizmodo) in 2004, Engadget has estimated annual earnings of $47.5 million, making it to the top of the tech blog posts table. Peter Rojas, however, left Engadget in 2008. AOL acquired Engadget in 2011, and the famous Verizon Media currently owns it.

Engadget uses affiliate links within its product reviews as a monetization option. You will find these links as a call-to-action button labelled as ‘Buy Now. The main navigation of Engadget’s product reviews gives due prominence to affiliate revenue-generating links.

2. Wired

Earnings per year – $30.7 million

Launched by Louis Rossetto and Jane Metcalfe, Wired is currently owned by Condé Nast. Wired.com was formerly known as HotWired and Wired News. It was founded in October 1993 and later split into a magazine and website in the late ’90s.

Lycos bought the website, which Condé Nast later purchased on July 11, 2006. To do away with the declining profits, the two branches were again reunited.

Wired.com (the website) is paywalled, which requires users to make a payment for accessing more than four articles each month.

Wired hosts various technology blog content on new products, tech businesses, video games, cameras, security, and the like. The website uses affiliate links and other commercial revenue-generating tools to boost its earnings.

This website is ideal for tech professionals looking for the latest gadgets, reviews, or tech discoveries.

Top 5 Tech Blog Earnings That Will Amaze You

3. Mashable

Earnings per year – $30 million

Founded by Pete Cashmore in 2005, Mashable is a tech and media blog. Pete Cashmore is a web consultant aged just 19-years from Aberdeen.

Mashable covers a broad spectrum of tech topics. This blog has learned what commercial revenue generation method works the best for itself. Mashable teaches fellow bloggers to add elements that drive revenue in their blogs.

Mashable Deals is the monetization section of this blog post that features reviews, deals, product roundups, links, and several other commercial contents.

Mashable is regarded as one of the most influential tech blogs on the internet now! If you want to catch up with everything happening in the tech world, then Mashable is your go-to site.

4. TechCrunch

Earnings per year – $22.5 million

Founded by Keith Tears and Micheal Arrington, TechCrunch has estimated annual earnings of $22.5 million. TechCrunch received global recognition owing to its advanced tech content and blogs. If you want genuine reviews of tech products, then you must check out TechCrunch.

TechCrunch focuses primarily on global tech giants like Uber, Amazon, Alphabet, and other such companies. TechCrunch is currently edited and owned by Mathew Panzarino.

You will also find many articles related to reviews on the latest tech products, news on tech discoveries, pricing of the latest gadgets, and content on new gadget developments.

TechCrunch ran a famous database, Crunchbase, between the period of 2007 to 2015. However, Crunchbase has a separate entity now.

5. Gizmodo

Earnings per year – $4.8 million

Founded by Peter Rojas in 2002, Gizmodo is a popular tech blog. Gizmodo also covers the content on design, sci-fi, and science. This online platform serves various parts of the world, including the UK, Brazil, and Japan.

Gizmodo is currently owned by the G/O Media and is edited by John Biggs. Gizmodo offers stiff competition to the top tech blog platforms like Engadget.

It provides in-depth reviews on the latest gadgets, smartphone designs, and laptops. Gizmodo uses sponsor ads to monetize its blog posts. It has an estimated visit of 22 million per month with a domain authority of 93.

Closing Thoughts

The primary source of revenue for most tech bloggers is direct advertisements and affiliate links. Technology-related blogs drive a vast audience base which further boosts their income.

Moreover, tech reviews allow tech bloggers to add affiliate links as CTA buttons. You can go through these top 5 tech blogs to learn how to commercialize your tech blogs.

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