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What You Need to Know About Mobile Messaging & GDPR [Infographic]

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A Brief Introduction to GDPR

The most significant moment in global data privacy regulation in recent history,GDPR(or the General Data Protection Regulation) was formally put into law by the European Union on May 25th, 2018. GDPR aims to give individual European citizens more control over how their data is used by organizations. It also places the onus on organizations to process data responsibly and securely. The act of processing can refer to the:

“collection, recording, organization, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction of personal data.” (Source:EU Commission)

Why Do you Need to GDPR-Proof Your Mobile Messaging?

Failure to comply with GDPR will result in serious penalties. For example, the most serious breaches can cost a company up to 4% of their annual global turnover or a €20 million fine. What’s more, this can cause enormous reputational damage which will likely result in lost business.

While many people focus on the punitive aspects of GDPR, it is ultimately there to help organizations by holding them to a higher standard when it comes to data protection. One of the natural offshoots of GDPR compliance is that it helps to establish better data hygiene practices, and this can result in lower IT costs and a better quality of data. Also, GDPR-proofing your business is a great way to demonstrate to your customer base that you care about their rights.

Discover More About GDPR & Mobile Messaging

If you want to ensure that your mobile messaging communications strategy is GDPR-friendly, then you may want to check out the below infographic fromCadoo. This information contains a lot of helpful information, including:

  • A brief explainer of GDPR
  • Some interesting facts and figures
  • A break-down of peoples’ rights under GDPR
  • A summary of the benefits of GDPR-compliance
  • Ten tips for making your mobile messaging communications more GDPR-friendly

Mobile Messaging & GDPR [Infographic]

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Business

Key Strategies for Successful Digital Transformation

True digital transformation starts with culture. Creating a digital culture means more than just incorporating digital tools into your daily operations.

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Key Strategies for Successful Digital Transformation

Shifting towards more digital practices is not just about adopting new technologies but involves a holistic change in culture, processes, and operations. Ensuring a successful digital transformation involves strategic planning, a clear vision, and a touch of creativity. Here’s how you can navigate this exciting yet challenging journey:

1. Understanding the Digital Imperative

The first step towards a successful digital transformation is understanding the urgency and need for change. It’s not merely about keeping up with trends but recognizing the digital imperative to stay competitive and relevant. Analyzing market trends, customer behavior, and technological advancements can offer valuable insights into what drives digital success.

2. Creating a Digital Culture

True digital transformation starts with culture. Creating a digital culture means more than just incorporating digital tools into your daily operations. It requires fostering an environment of continuous learning, innovation, and openness to change. Encouraging collaboration, agility, and a fail-fast mindset can empower teams to experiment and innovate.

3. Investing in People and Skills

People are the most critical asset in the digital transformation journey. Investing in training and development ensures that your team not only has the necessary digital skills but also understands the importance of their role in the transformation process. Promoting a culture of learning and growth can significantly enhance employee engagement and productivity.

In a rapidly evolving digital landscape, the complexity of managing an organization’s IT infrastructure has significantly increased. Leveraging managed IT services can be a strategic move to ensure seamless technology integration and operation. This approach allows businesses to focus on their core objectives, knowing that the IT aspects are professionally managed.

4. Developing a Strategic Roadmap

Having a clear, strategic roadmap is crucial. This roadmap should outline key goals, timelines, technology investments, and how digital transformation aligns with the organization’s overall objectives. Remember, this is a marathon, not a sprint. Setting realistic milestones and adjusting the plan as necessary can help maintain direction and focus.

Ensuring Seamless Technology Integration

5. Putting the Customer at the Core

At the heart of digital transformation is the customer. Understanding and responding to changing customer needs is paramount. This means leveraging data analytics to gain insights into customer behavior and preferences. Tailoring experiences to meet these needs can significantly improve customer satisfaction and loyalty.

6. Ensuring Seamless Technology Integration

One of the pillars of digital transformation is the seamless integration of new technologies into current business processes. This integration should not disrupt existing operations but rather enhance efficiency and productivity. Choosing the right technology partners and platforms that align with your business objectives is crucial for a smooth transition.

7. Fostering an Ecosystem of Innovation

To stay ahead in the digital curve, organizations must foster an ecosystem that encourages innovation. This entails not only adopting new technologies but also creating an environment where creativity is nurtured and valued. Establishing partnerships with startups, investing in R&D, and participating in industry think tanks can stimulate fresh ideas and innovative thinking.

8. Embracing Agile Methodologies

Agility is key to adapting to the fast-paced digital world. Embracing agile methodologies can accelerate innovation and improve product delivery. This flexible, iterative approach encourages collaboration, customer feedback, and continuous improvement, making it easier to pivot and adapt to changing market demands.

9. Monitoring, Measuring, and Adapting

Finally, it’s essential to have mechanisms in place for monitoring and measuring the success of your digital transformation efforts. Regularly analyzing performance against set goals and KPIs can reveal areas of improvement and opportunities for further innovation. Being ready to adapt your strategy based on these insights is key to continuous growth and success in the digital age.

10. Leveraging Data and Analytics

Data is a powerful asset in digital transformation. Leveraging data analytics can provide actionable insights, drive decision-making, and enhance strategic planning. However, it’s critical to ensure data quality and security to build trust and deliver value.

Digital transformation is an ongoing journey rather than a destination. It requires a strategic approach, a willingness to embrace change, and a commitment to innovation. By understanding the digital imperative, creating a culture of digital readiness, and investing in the right strategies, organizations can navigate the complexities of digital transformation successfully. Remember, the goal is not just to survive in the digital age but to thrive and unlock new opportunities for growth and innovation.

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