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What is a Managed Service Provider And What Do They Do?

The way to do this is by hiring a Managed Service Provider (or MSP) – in this article, we’ll explain what they do, what they can provide

Published

2 years ago

April 8, 2021

TwinzTech

4 Benefits of Hiring an IT Consultant Update Your Team, Help You Implement New Processes, Cost-Effective, More Safety

Although you might tend to consider business growth in terms of opening new locations or creating new products, you may not have considered how your IT can grow along with these things – it’s fair to say that most businesses in 2021 would struggle without a solid IT infrastructure.

But IT improvements don’t come cheap, so you’ll want to find an IT solution that doesn’t leave you bankrupt. The way to do this is by hiring a Managed Service Provider (or MSP) – in this article, we’ll explain what they do, what they can provide for your company, and how you should choose the best one.

When you’ve finished reading, you’ll have a better idea of whether or not you’d like to explore working with an MSP – or look instead at building your in-house IT knowledge.

Table of Contents

1. What is an MSP?

An MSP is an existing IT team that you can hire who works outside your regular office and isn’t on your payroll. Although they aren’t quite as present in your daily work environment as a dedicated in-house team would be, they can still provide comprehensive support and cover all of your IT needs.

While they might seem like a more complicated option than keeping everything in-house, an MSP can be a more simple option than bringing on your own IT team – you could even have one working for you in a week or so if you were to start; talks now! Because they have a diverse staff of professionals who work with a broad range of businesses, an MSP can easily add you on.

For your monthly payment, you are provided with the MSP’s IT team’s expertise at a lower cost than you might anticipate for their level of experience. This is because they aren’t just working for you – as they charge lots of companies a low price, they can spread staffing costs across all of the businesses who hire them, and this saving comes straight back to you.

2. Can An MSP Save You Money?

You probably have some awareness of how your business budgets every month, and if so, you’ll know just how fast costs can become astronomically high – especially when you include the recruitment drives required when you’re hiring new members of staff!

Putting aside the huge cost of wages each month, you can lose thousands to expenses that come from staffing, lost resources and more, and these costs grow exponentially if you’re looking to bring on more people. And this is all without the training costs that come when new employees are on the payroll!

One of the more immediate benefits of working with an MSP is that you can completely avoid extra costs like these. The extensive hiring process has already been handled entirely by the provider.

But the benefits don’t just come in the short term – without these initial costs, think about what you could invest the extra thousands you now have into! You could invest in new product development, create a new and exciting marketing campaign, recruit more people in sales – the options are endless with the money you’ve saved on the monotony of the hiring process!

3. Can An MSP Help With Business Expansion?

Now that we’ve established how you can put back the money saved from working with an MSP into wider business growth tactics, you can start to consider how you might grow your business by investing in IT innovations. Although it’s easy to see an MSP as just a group of people who keep your IT systems running, they can provide so much more for your business – that is, if you choose the right provider.

Technological Transition of Your Business

MSPs become an important part of a business’s daily operations, and this means that they’ll witness much of your growth over the time you work with them. In addition to this, they’ll have a cutting edge awareness of all of the latest IT developments, having implemented these technologies into the infrastructures of other companies they work with. Whether you want to utilise an SD-WAN system for your network or install MPLS to improve the performance of cloud-based applications performance, the right MSP can drastically improve your IT systems for the better.

While you may not be easy with these technologies, your chosen MSP will, and their knowledge of these innovations, could be instrumental to making sure your business can maintain the pace of growth you desire. This consultancy service might not be part of the most basic package that an MSP offers, but for just a fee, you can have access to their combined decades of IT experience and knowledge – an investment that will certainly pay off in the long term.

4. How Do You Find The Best MSP?

While there’s a myriad of ways to grow your business, it all essentially comes down to expanding two areas: knowledge and money. If you decide to start working with an MSP, you’ll both gain access to their huge bank of knowledge and be able to start putting your money elsewhere.

However, this growth is only possible with a good provider. It would help if you looked further than the first few Google results that appear for ‘MSP in my area’; good knowledge of SEO doesn’t necessarily translate to IT’s good knowledge.

While you’re scouting out potential providers, it’s useful to ask if they’ve ever worked with companies that resemble your own, whether that’s in terms of their size or the industry that they operate in. You should also ask about their plans for future growth – after all, they need to be able to keep up with your ambitions!

To make the most of your relationship with an MSP, you need to make sure that they have a thorough understanding of your business. If you can form a solid and mutually beneficial working relationship, you can grow together to dizzying heights.

Business

Benefits of a Handwritten Signature in E-Commerce

So why must you create a handwritten signature online to boost your e-commerce business? Research proves that including your handwritten signature in e-commerce, dealings can have a positive impact on business.

Published

5 days ago

May 23, 2023

TwinzTech

7 Effective Tactics To Boost Ecommerce Sales

Times have evolved significantly, and what could be a better example than the transition into a competitive digital marketplace? Thanks to the rapid growth of e-commerce, gone are the days when merchants had to travel from town to town to conduct business.

Digital growth has allowed businesses to prosper online and in physical stores. Yet, despite the remarkable advancements of digitization, there are still some things that technology cannot beat. For instance, the significance and personal touch of a handwritten signature.

Table of Contents

1. A Handwritten Signature can Boost Your Brand Awareness

The e-commerce landscape has grown remarkably over the past couple of years, along with the rapid growth of technology. But in this competitive landscape, while businesses experienced better sales and greater revenue flows, they have lost their personal brand touch.

The fact is that boosting your online presence in a crowded e-commerce world takes some work. So what can you do to leave a lasting imprint of your brand’s uniqueness on clients online? By adding your handwritten signature, of course!

If there’s one thing that feels utterly personal and unique, it is a person’s handwritten signature. You can use digital technology to transfer your handwritten signature into your business correspondence online. It will help create an effective personal touch and help your clients distinguish you from the rest of the competition.

Just like putting your personal signature on business documents establishes you as a business entity. Similarly, a handwritten signature on business emails would do the same. It would help reflect your identity, brand voice, values, promises, and icons.

2. Personalization Assures Clients of Your Business Legitimacy

Do you know how a rapport is built? Surely you will say when two parties work to build mutual respect. If that’s the answer you gave, you are right. But how does one build a good rapport with their clients online?

Connecting and adding personal touches to correspondence to help foster trust and mutual respect. Believe us when we say a handwritten signature in an online correspondence makes clients feel respected and honored.

It helps the clients see your efforts in building a rapport with them and encourages them to do the same. Even from an advertising point of view, surely you’ll agree that maintaining a client is more cost-efficient than recruiting new ones.

4 Dos And Don’ts Of Running A Marketing Campaign

Numerous apps and software available online help add handwritten signatures digitally to business correspondence online. Not just your name, but these apps make it possible to include your handwritten signature in your emails in a digital form.

All you need to do is invest in a signature-generating tool and transform your handwritten signature into your desired digital format. Then, all you have to do is add it to your emails of business correspondence to make clients and customers feel appreciated.

Any business owner who tries to equip their emails and client-facing letter with their signature and name in the introduction makes their business communication feel personal.

3. Better Response Rates

Have your response rates been lagging lately? Well, you can fix that problem by adding your handwritten signature to business communication. It has proven to amplify response rates significantly since it convinces recipients of the realness of the person behind the correspondence.

Moreover, a handwritten signature in business communications improves the message’s credibility. So while your advertising team sets a budget for the volume of print media or emails you send, you can work on including your handwritten signature in those.

Trust us; ads become more profitable and likely to convert leads into worthy clients when you make your message seem personalized. Personalization is a foolproof way to improve response rates, drive conversion and boost business.

One fact that has become obvious over the years is that businesses can seem like robotic conglomerates in e-commerce. And frankly, no matter how compelling it may seem, no one likes engaging with robotic corporations.

E-commerce business owners can simply solve that with their human signature in digital messages. It will encourage clients to respond, but the handwritten signature would assure them they are dealing with real people, not machines.

4. Adds Professionalism and Class to Emails and Business Communication

There’s no denying that handwritten signatures carry infinite charm and class. It also appears very professional when business owners sign on business communication. If you wish for your business correspondence to look professional and classy, here’s what to add:

Your name and company position
Your handwritten signature
Legal disclaimer
Contact information of your company
Brand logo and name

Final Thoughts

E-commerce is a competitive landscape, with businesses of all sizes present on it. In the crowd present online, it can be quite challenging to grab the attention of your target audience and desirable clients.

However, you only need to create a handwritten signature to give your e-commerce presence significant leverage. From a touch of personalization to appearing professional and authoritative, a handwritten signature on online business correspondence can provide many benefits.