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Innovative Green Business ideas For Eco-Minded Entrepreneurs

To run a “green business” means to earn a living while striving to have a positive impact on the environment and the local community.

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To run a “green business” means to earn a living while striving to have a positive impact on the environment and the local community. It is about developing business strategies and processes that go further than regulation and show commitment to a sustainable and eco-friendly future.

For someone who wants to start a small business, green businesses have two benefits over other types:

  • The global environmental industry is growing at a rapid pace. Just in 2016, it generated revenues of $1.16 trillion. This means that there’s a growing market for it, particularly in nations with developing markets, such as China, India, Indonesia, and the Philippines.
  • Running a green business can be especially satisfying as you get to contribute to making the planet a more hospitable place.

Here are some of the most innovative green business ideas for eco-minded entrepreneurs:

1. Green Consulter

If you gravitate towards teaching and managerial jobs, eco-consulting may be your best bet. As a green-consulter, you can aid other businesses in many ways.

Namely, you can train employees on how to avoid polluting and contaminating the environment through their practices and activities.

As well as helping in the development and upgrading of equipment, changing them into more eco-friendly solutions.

Your business can focus on outreach, and on raising awareness about environmental problems. As well as serve in the role of a guide to companies that want to go green most effectively and efficiently possible.

Yet another role for you may be to specialize in a particular field that is heavy on pollution and assisting enterprises and other entities involved in it become more environmentally conscious.

2. Green Innovation in Production Processes

Almost every manufacturing and production process consumes water and energy in amounts that are detrimental to the environment. Even energy production uses water.

For instance, in power plant cooling. There is a growing need for “green innovators” – individuals who invent new more eco-friendly production processes or modify existing ones.

They do this by making processes faster or more efficient, which in turn reduces their environmental impact and water/energy usage.

Green innovation in production processes

Take a look at the gas and oil sector. Even though traditionally not an environmentally friendly and sustainable industry, its most recent technologies are designed to increase the efficiency of exploration and drilling or to streamline and automate these processes, which in turn reduces their environmental impact.

For example, the newly developed drill collar allows directional drilling and sidetracking, enabling a single well to tap into oil reserves from a bigger area. Also, GPS surveying and 3-D and 4-D mapping technologies reduce the number of exploratory wells.

3. Ink Refilling Business

The ink refilling field is yet another highly lucrative and thriving green business. Especially for someone who wants to start a small-scale operation.

Most enterprises print documents every day, inevitably running out of ink and creating a sizeable amount of empty cartridges – thus the need for ink refilling sector.

Ink refill business helps our planet by reducing unwanted cartridges which, if not re-used, become hazardous for the environment.

This can turn into a profitable venture, particularly if you know how to sell, make contacts, network, and market. Although, if you want to maximize your profits in this field, some added training is required.

4. Grower of Garden Growers

The growing concern about the origin, modifications and the health aspect of the food on our tables gave rise to an increased number of individuals who wish to grow their food, whatever their location may be.

This is where you can come in – either as a grower yourself or as a business that helps people grow their food. Other ideas in this field include:

  • Being a worm farmer and organic compost retailer.
  • Being a garden designer that specializes in rooftop garden installations. Keep in mind that for this you also need a bit of training and education.
  • Making “garden-packs”, small collections of seeded plant trays that can fit on the smallest balcony and enable individuals to grow their food.

5. Green Beauty Parlor

Both men and women are willing to give a pretty penny to improve their appearance. On the other hand, more and more people are aware of how toxic ingredients within the beauty industry can be, as well as common animal cruelty is.

Where did the rule that someone needs to wear a mask to do our nails came from? The same is true for animal testing regarding the product’s ability to cause a negative health reaction.

A beauty parlor that offers vegan, natural, and cruelty-free products within their services is likely the best way to make people feel more beautiful, better, and know that they’re using products that are safe and beneficial for their bodies.

There are a plethora of environmentally friendly business ideas. Some of them have already proven themselves to be successful as more and more individuals are inclined to lead a more natural and sustainable lifestyle.

Both businesses and consumers alike must face the fact that if we don’t change our current way of living, our habitat and planet will continue to deteriorate.

Tracey Clayton is a working mom of three girls. She's passionate about marketing and everything tech related. Her motto is: "Live the life you love, love the life you live."

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4 SaaS Link Building Tips For Beginners

In reality, link-building is a tough process, especially in the SaaS context. Why? Backlinks for SaaS websites are difficult to come by, and with the rise of new SaaS businesses, this will get more challenging.

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4 SaaS Link Building Tips For Beginners

The most effective techniques to promote your software as a service (SaaS) business and increase organic traffic to your website are content marketing and search engine optimization (SEO).

Note that improving your SEO rankings entails acquiring more high-quality backlinks. Thus, it’s essential to increase the number of backlinks to your SaaS business’s website from authoritative, high-quality websites in order to boost its search engine optimization performance.

In reality, link-building is a tough process, especially in the SaaS context. Why? Backlinks for SaaS websites are difficult to come by, and with the rise of new SaaS businesses, this will get more challenging. Therefore, building links the right way is the key, and you can find out how to plan your own link-building strategy from https://linkflow.ai/saas-link-building/ and other helpful resources.

Link-Building Strategies For SaaS Companies

Regardless of your niche, you may need to actively develop backlinks to your SaaS business in order to get your content discovered, consumed, and, ultimately, attract new clients. Here are ways to do it.

1. Write Guest Posts

Building backlinks and establishing yourself as an authority in your field can be accomplished effectively through guest posting. When you create content that is both original and helpful, other websites may link to it.

Take the website’s domain authority into account when guest posting. It’s recommended that you start with a well-regarded website with a Domain Authority (DA) of 50 or above. In addition, it would be beneficial to search for niche-specific websites interested in your writing.

After discovering a website open to guest posts, your next step is to learn more about the site’s target audience and content before seeking content marketing managers. Also, check to see if there are any guest posting requirements for the site.

However, you should exercise caution in deciding which blogs to publish on. There’s a wide variety of authoritative websites, and the same holds true for blogs.

2. Take Advantage Of Brand Mentions

Utilize your SaaS network to its full potential and make the most of brand-mention opportunities.

Backlink mentions are an excellent approach to making use of the websites, businesses, and services that you discuss in the content you create. Utilize methods such as co-mentioning or mention-me-back to get the advantage from your network.

This is an excellent strategy to obtain backlinks with very little effort on your part.

Link-Building Strategies For SaaS Companies

3. Pitch Link Round Ups

SaaS isn’t the only industry that can benefit from link roundups, but it is one in which they excel.

A link roundup (also known as a link list) is a regularly scheduled set of external links to relevant online content, such as articles, blog posts, and other online resources. Audiences can use them to find new content to read and share. They provide a dependable method for website owners to acquire inbound links.

Creating high-quality content that follows SEO best practices is the first step to being featured on authoritative link roundups.

Content that is educational, thoroughly investigated, and supported by reliable sources has a much better chance of being included in link roundups. The odds of being featured will improve if you establish yourself as a reliable source of high-quality information.

4. Use Digital PR Tactics To Earn Backlinks

Digital public relations (PR) is one of the most effective long-term approaches to building SaaS links. Digital PR entails expanding a company’s brands using means like podcasting, webinars, and more to attract the media’s attention.

Here are some suggestions for digital PR link-building:

  • Surveys and studies
  • Trend reports
  • Podcasts, webinars, and conferences

In order to get journalists and publications to write about your material and include links to it, you need to generate linkable assets (also known as link bait) and market these to them.

Important Factors In Back Linking

There are differences in the quality of the links. However, how can you evaluate whether or not a link is of high quality?

A link’s anatomy can tell you if it’s high- or low-quality. Look at these principles:

  • Relevancy
  • Anchor Text
  • Domain Strength
  • Page Strength

Once you’ve made it to the first page of Google’s search results, you can take it a step further by analyzing the anchor texts used by your top competitors to learn which type of anchor Google prefers and then using that data to guide your own link-building efforts.

Conclusion

The success of your SEO and the development of your SaaS brand depends on your ability to create and implement a comprehensive backlink strategy.

While it’s true that link building is more challenging for SaaS companies, it’s doable with the right strategy.

If you do it well, you may create an endless supply of high-quality links that will attract new clients.

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