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How Drone Video Can Help Your Business

Doing so helps position your business as trustworthy and strengthens your relationships with your customer base (as well as investors).




Drone Video for your business

Among the most popular event marketing trends in drone videography. It promises to be a long-lasting approach, rather than a strategy that stays only momentarily, as it brings many valuable benefits. Below are the leading ways drone video can boost your biz.

1. Find a Great Location

If you have an event idea but have not yet found the right place for your event, a drone can help you find the solution.

Flying high into the air, the device can provide you with an aerial view of a potential space so you can see whether it would be suitable and, if so, how to plan for it.

Record the footage and share it with your team to help get an idea of an appropriate location.


2. Show a Different Point of View

Whereas traditional videography focused only on on-ground footage, now you can enjoy a variety of perspectives to showcase your product or service.

A drone enables you to show different angles of new merchandise, for example, and shoot videos in a range of locations. Those unique points of view can catch a prospect’s attention and turn them into a paying customer of yours.

3. Add to Your Footage

When appropriately used, drone footage adds to a video about your company rather than it the aerial footage becoming the star.

The drone adds excitement to a marketing video but is best used in small doses rather than being long stretches of video that gets boring. A Wing Visuals understands how to create a video that captures the viewer’s attention and can include drone shots to maximize your content.

4. Stay Current

With businesses of all sizes and across a range of industries incorporating drone footage into their marketing efforts, your organization risks being left behind if you do not do so as well. That is not to say that you ought to use it excessively, though, as already discussed.

Stay Current

5. Build Trust with Customers

Drone videos can also increase the amount of trust that consumers have in your business. For example, if your headquarters are a far physical distance away from the target audience, show them the facility using drone footage overhead.

Doing so helps position your business as trustworthy and strengthens your relationships with your customer base (as well as investors). You can also create a video of product deliveries.

6. Improve the Perception of Quality

In addition to improving customers’ views of how trustworthy your business is, drones can boost their perception of the quality of your offerings. Professional footage of a location taken during the event setup, for example, looks impressive from overhead.

The smooth, steady video will elevate your marketing materials and deliver the impression that your event will be high-end. Thus, the function can draw more customers, and you can charge a higher price point too.

7. Takeaway on Improving Your Business with Drones

As the above discussion shows, there are many ways to bolster your organization by incorporating drone video into it. From location spotting to improving customers’ thoughts about your business, now is the time to embrace drones for business use.

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How MEMS Mirrors can make LiDAR Economical

All of this was made possible via MEMS mirrors. Do you know how they can assist in lowering the cost of LiDAR?




7 Latest Tech Automobile Advancements

LiDAR is a complex technology that has gone through many adjustments and upgrades before becoming efficient and accessible for an average consumer. The bulky and expensive LiDAR has been dramatically improved as a consequence of continuous improvement. All of this was made possible via MEMS mirrors. Do you know how they can assist in lowering the cost of LiDAR?

While LiDAR systems struggled with its fundamental problems such as high cost, big size, limited edition, and low efficiency, technology has found a solution in the form of a MEMS scanning mirror.

1. What is LiDAR?

LiDAR is a light and range sensor or laser projection with distance detection. They became trendy after introducing the first uncrewed vehicles; for example, in uncrewed Yandex automobiles, the LiDAR sensor aids in orienting the vehicle in space.

The term LiDAR refers to the use of light to track the position of objects on a plane. The technology was developed in the 1960s. It was initially designed to track satellites and military targets. Later on, technology permeated other aspects of human life.

2. Key Challenges of LiDAR

Any technology sooner or later starts experiencing difficulties. LiDAR is no exception. Although, in theory, everything seems to be ideal, the reality shows that LiDAR struggles with the following issues, which limit its ability to be widely used and make it expensive:

Automated headlight control

  • It needs a mechanical mirror to deflect the laser beam;
  • Mandatory use of motor for rotation of mirror about its axis;
  • The engine consumes a significant amount of power;
  • The machine is substantial.
  • The high cost of mirrors;
  • Such an extensive system is frequently heavy and can only be integrated into large applications;
  • Many LiDAR applications necessitate a wide field of view.

3. What Are MEMS Mirrors?

MEMS (Micro-Electro-Mechanical Systems) are mechanical structures that can be miniaturized and fully integrated with electrical circuits. These microscopic electromechanical components can perform computational and communication functions while consuming very little power and tiny size.

4. Does LiDAR Work With Mirrors?

LiDAR sensors based on MEMS mirrors are a promising solution. MEMS mirrors have a well-developed silicon design that has proven to be effective in various automotive applications.

MEMS mirrors have many advantages for LiDAR, including:

No need for rotating components. As a result, the MEMS-based LiDAR system is more robust and more durable than the mechanical LiDAR system;

  • Market accessibility;
  • Compactness;
  • Small deflection angles.

A team of researchers from the University of Florida developed a prototype of the LiDAR system using the property of MEMS mirrors to deflect the laser. Not only does the novelty have a wide field of view, but it also consumes very little power. Moreover, due to its small size, it can be easily mounted in small applications.

In the LiDAR system, this feature of MEMS mirrors is used as a scanning element. As a result, the LiDAR device can be powered by a 9V battery charge. The LiDAR prototype also includes an infrared sensor, which is activated only when specific parameters are met.

The prototype has a simple design, but it is one of the bulkiest and energy-intensive components of LiDAR systems. As a result, it is ideal for residential and commercial applications that use intelligent environmental control systems. The developer team plans to improve the LiDAR system by reducing its size and power consumption.

The smaller volume and lower cost of the LiDAR will aid in its integration into a wide range of applications, such as various sensors and control systems that can display the immediate environment. We anticipate that consumer interest in future LiDAR based on MEMS scanning mirrors will increase.

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