Connect with us


5 Hottest Social Media trends that are must watch in [2019]

Social Media trends that improve & influencing digital marketing strategies. 5 Hottest Social Media trends that are must watch in 2019.



5 Hottest Social Media trends

Facebook was the first social network to have more than 1 billion active users in the year 2012. Facebook has shaped the social media landscape since its launch and has reportedly had over 2.32 billion active users in March 2019 only.

After social media became optimized for mobile browsing, most people find social media as their preferred companion for engagement. Statistics show that there are 3.2 billion social media users worldwide and the number is increasing with time (Emarsys, 2019).

The equation could be measured as 42% of the current population and the reason is, improvements in the mobile possibilities, making social media access even simpler no matter where you are. As social media is getting more and more integrated with our daily activities, it unveils numerous opportunities for businesses which are looking to reach the maximum audience through social media marketing. Social media not just maximize your reach but also expose your brand to a wider audience building their trust.

Many brands have included social media in their marketing strategies, either through influencing marketing or story ads. 73% of marketers believe that their efforts through social media marketing are ‘somewhat effective’ or ‘very effective’ for their business (Buffer, 2019).

Measuring social media’s impact on different platforms could be difficult. 54% of social browsers use social media to research for products and most of them look for reviews and recommendations. Thus, for nurturing trust it is important to have transparent discussions with your followers.

Excellent customer service can influence other customers to spread your product through word of mouth.

Four communication says 49% of consumers depend on influencer’s recommendation. 71% of consumers who have had a positive experience with a brand on social media would likely recommend the following brand to their friends and family (Lyfemarketing 2018).

Marketers implement a multitude of ways to interact with users to keep them happy. They’ve started to connect with their users in a collective form where they can reach all the users at once rather reaching them out individually. In the coming months, we can expect to see these marketers spending less time in social media posting publicly and more time on groups.

Social media and smartphones together have proliferated the essence of delivering the content through videos.

Conclusively, Social media has the potency to provide marketers a substantial value.

Likewise, there are many factors of social media that’d be in trend this year to help strengthen the engagement of your audience.

1) Voice Search on Social Media

The ease of using voice assistant is that it makes us easily forget that they are new tools driven by cutting-edge technologies using sophisticated natural-language processing & powerful machine learning to enable rapid queries. A futuristic element – ‘voice search’ may enhance the potential of social media marketing.

The growing influence of social media commerce

Brands, influencers and bloggers who run ad campaigns, may add a voice recording to complement the ad and also make the payment for ‘PPC’(PAY PER CLICK) completely hands-free. Moreover, all the tech inclusive wearables may get linked to the voice searches.

2) The growing influence of social media commerce

Social platform has always been the primary way for individuals to consume media, interact with brands, seek recommendations and ask for help.

It is also a platform for consumers to make buying decisions.

A recent study by ‘Curalate’ states that 76% of US consumers have purchased goods through a social post they saw and 40% decide on what to buy based on reviews and recommendations on social platforms.

The growing influence of social media commerce

Instagram’s ‘Checkout’ feature has made the shopping experience seamless for the users. This beta feature allows the user to find & purchase the product they love and also receive their order notification through the Instagram app itself.

3) The growth of LinkedIn

LinkedIn is evolving and making a huge push towards becoming an informative business for content sharing & connection nurturing network.

LinkedIn offers stability, civility & real value that’s sorely needed on some social platforms.

Statistics says that 40 million business decision-makers spend their time on LinkedIn as it offers 3 times better conversion rate than any other social media platform.

The growth of LinkedIn

From blogging to video publishing, LinkedIn has come forth with group functionality. Moreover, it offers premium data analysis & targeting capabilities-insight into those viewing your profile currently and many more.

LinkedIn has aggressively remade itself behind the curtains. Its data and profile are now integrated with a full range of Microsoft products from consumer apps to enterprise CRM software.

4) More strategic employee advocacy programs

Much like personal branding/marketing, when done with an influencer, it gives a human voice to the brand.

Due to a surplus of fraudulent marketers, genuine users prefer following friends, family, and acquaintances on social media. 61% of customers are more likely to trust a recommendation from a friend or family member compared to a celebrity endorsement.

To nurture trust and build brand awareness, companies encourage their employee advocate to create authentic connections.

More strategic employee advocacy programs

As surveyed, employee-created content receives 8 times more engagement than the content shared by the company itself.

This approach of marketing seems less direct than traditional marketing but is found capable to connect with customers more effectively.

5) Micro-Influencers are the next big influencers

Micro-influencers are those who possess a handful of people to say 1000 or more as their followers, either in social media or in physical society, who could be easily influenced through them by either using word of mouth or any other means of communication.

They could be on any social media platform, either food blogging, traveling, or fashion industry, etc. as these people are usually experts in their respective niche.

Micro-Influencers are the next big influencers

Statistics say an influencer with 1000 followers has the capacity to generate 85% higher engagement than those of higher followers.

This statement may not be looking factually correct but the percentage of reach for those who have less number of followers is found higher.

Rather being cost-effective, they are reliable, trustworthy and they have the ability to connect with the audience on a higher level as well.

To Conclude

Social media acts as a bridge to build trust among consumers for the brand. The trust relationship between brands and consumers could be rebuilt by creating private groups, transparency reports, and employees as influencers. Thus, learning these trends will help you to adapt better with a rapidly evolving market.

Since social media platforms have evolved into full-blown communication channels, more brands have started relying on it to reach their target audiences. Businesses that’s why are embracing social media platforms to build a seamless connection with their audience and increase their reach.

As every brand nowadays is using social media in their marketing strategy to captivate the user’s attention, it has become difficult for a customer to stick to a single platform. Thus, any brand has to have a peculiar approach to attract users.

Helpful Resources:

1. 16 Best (free) AMP – (Accelerated Mobile Pages) WordPress Plugins in [2019]

2. 16 Best Free SEO WordPress plugins for your Blogs & websites in [2019]

3. Riverdale Cast List For The TV Show Riverdale

4. Top 25 Best SolarMovie Alternatives in [2019]

Astha Sharma is a content writer at MAAN Softwares INC. She has been with this company for the past 2 years. She has good experience and knowledge in writing articles on mobile app development, web design, and technology trends. She finds covering the tech world an exciting and engaging experience, as each day brings new and groundbreaking technologies to explore and write about.

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *


Buy IG likes and buy organic Instagram followers: where to buy them and how?

Buy IG likes and buy organic Instagram followers: where to buy them and how?




Instagram followers and impressions to reach many people – Instagram insights.

Getting your brand promoted in the market can cost you much more than it should, and still, the outcome won’t be according to your desire. If you are a marketer, you know that marketing is a much more important deal than it looks. You have to not only establish your product but also beat the giants and your stiff competitors.

1. How to beat your rivals?

Maintaining a leading edge against your rival is not a piece of cake. The market giants include both strong financially, and those already established and have a substantial impact on the market for decades. So, you have to get more and more customers to make yourself recognizable. Building an audience means you will try to hook up the customers through your product quality and trustworthy services.

2. How to establish your brand new in the market?

Brand promotion is the key to hyped-up sales and to maintain a leading edge in the market. You can promote your brand through both offline and online advertisement. Among these platforms, social media has an enormous impact these days. You might have seen the product or brand-related ad while scrolling through a page on either Facebook or Instagram.

People have adopted this method that meets the demand of the day. The new generation doesn’t pay attention to exciting modes of advertisements such as the newspaper or magazines. They have engrossed themselves in social media and understanding their mind. You have to build something that makes your brand unique.

Instagram times

No doubt, Instagram is among the vast platforms these days, and it does not take much to advertise your product. Just create your account and post your brand/product-related things. But that won’t be enough; It needs a little more. You have to build a strong fan following to get your name among influencers. Getting Instagram followers is not a piece of cake, and it might take years to take your brand where you want to see it now.

Similarly, getting likes mean asking people to praise, and it almost seems to be impossible. So how to get organic to buy cheap Instagram followers and instant likes? Here is the answer

3. Buy IG Likes and organic followers

You won’t ask the people to like your page or follow you, right/ so? It will help if you get these likes and followers. Certain websites can save the day for you, i.e., MySMM and Follower Promotion. Both these websites provide you with instant followers and like, respectively.

These websites consist of specific packages with a variable range of likes and followers along with a suitable price to ease you. You can buy a package according to your need that can vary from 100 likes and followers to 10000 likes and followers. As the number increases, the prices also increase slightly.

4. What are the benefits of these websites?

These websites are authentic and arrive with a hundred per cent genuine response. Here are the benefits that they can provide you with Surety of qualitative likes and followers The first most underrating fact is that these websites assure genuine and qualitative likes and followers.

They ensure no spam, and you won’t end up losing your money.
These websites provide you with really cheap packages that you are less likely to find anywhere else. You can choose the package according to your budget or need.

Buying Instagram likes and followers will help you to attract a vast number of customers. They will be amazed by your success and a huge fan following, and that will pursue them to buy likes and followers no matter what. People will recognize among the big account holders with immense popularity.

It will help you create a magnificent image in the market, and you will be able to see your brand among well-known tech markets.

Creating an Instagram account, running the pages, and advertising your product is a breathtaking procedure. You have to waste your energy, and still, in the end, the output won’t be that good. But Instagram likes and followers will do this job for you, and you can invest your energy for the betterment of your brand.

5. How to buy?

I have convinced you to how to buy Instagram followers; here is the process of how you can buy them.

Select the page

To bring you at your ease; these websites have created numerous packages for you. These packages contain different offers and money packages. You can buy the one that not just fit inside your budget but can slow meet your needs.


Now, these websites will provide you with again. Here you have to enter the id of your Instagram account along with a password. No need to sign in.

Make the payment

Now pay the amount of money for the package that you have selected. You can pay by various means such as PayPal, visa card, or credit card.

Continue Reading
Internet19 hours ago

Can the UK Host Europe’s First Spaceport?

Business2 days ago

How To Maximize Cloud Computing For Your Business

Business5 days ago

Getting Better ROI On Your Salesforce Marketing Cloud With Ready To Use Solutions

Automotive5 days ago

What Are Parking Management Systems? What is the Importance?

Gadgets6 days ago

Best Smartwatch For Gifting in 2021

Internet7 days ago

App Marketing Strategies: Crucial Things You Should Know

Business1 week ago

Technological Inventions You Can Write Your Essay About

Automotive2 weeks ago

Maruti Car Insurance Renewal in 5 Easy Steps Online

Business2 weeks ago

3 Ways to Create a Successful Hybrid Work Model

Business2 weeks ago

7 IT Enhancements For A Top Performing Business