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How Will Technology Shape the Future of Agriculture?

Governments, investors, and agricultural technology innovators will need to work together to overcome these problems.

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How Will Technology Shape the Future of Agriculture

According to a report titled Agriculture 4.0 – The Future of Farming Technology released by the World Government Summit, we need to produce 70% more food by 2050. At the same time, agriculture’s contribution to global GDP has dropped to just 3%, a third of what it was decades ago, and about 800 million people around the world go hungry.

Governments, investors, and agricultural technology innovators will need to work together to overcome these problems. Sensors, machines, and information technology will change the way farms and farming operations are run. The future of agriculture will rely on aerial imagery, GPS technology, robotics, and sensors. These sophisticated technologies will make agriculture more profitable, efficient, safe, and eco-friendly.

Governments have a critical role to play in tackling the food shortage problem, and they’ll need to do more than regulate and facilitate.

1. Connectivity in Agriculture

In current years, many farmers have begun to examine data on critical elements such as soil, crops, livestock, and weather to make more informed decisions. However, few, if any, have had access to modern digital technologies that could transform this data into meaningful, actionable insights. Farming in less-developed parts of the world is mainly done by hand, with little or no modern technology or equipment.

Even in the U.S., which has been at the forefront of connectivity, only about 25% of farms use any connected equipment or devices to get data. That technology isn’t exactly cutting-edge, and it runs on 2G or 3G networks that telcos plan to get rid of or on very low-band IoT networks that are expensive and difficult to set up. These networks can only handle so many devices and don’t have the speed for real-time data transfer, so that they won’t help with more advanced and complex use cases.

The good news is that even current IoT solutions that run on 3G and 4G mobile networks can often be sufficient to support more straightforward use cases like monitoring crops and cattle. IoT in farming wasn’t considered a viable solution because hardware costs were high, but these days, prices are much more affordable.

On the other hand, these simple tools aren’t enough to unlock all the value that connectivity can bring to agriculture. To make the most of recent technological advances, the industry needs to invest in frontier connectivity technologies such as 5G, LPWAN, and LEO satellites.

The industry’s job is thus twofold: build infrastructure to enable connectivity in agriculture and make compelling business cases for its implementation where the infrastructure already exists. Connectivity coverage is improving almost everywhere, which is a positive development. Around 80% of rural areas worldwide should have some form of advanced connectivity infrastructure in place by 2030, except for Africa, where coverage will likely be at around 25%.

As for connectivity spreads, these tools will offer new agricultural capabilities and boost global GDP by more than $500 billion by the end of the decade – a 7-9% increase in productivity.

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2. Plant Health Monitoring

Finding a non-invasive technique for evaluating plant health and quality is one of the leading research subjects in Smart Agriculture. Spectroscopic diffuse reflection is excellent for this application because it requires minimal equipment and can be done quickly. But what does that mean? What is a spectrometer?

The spectrometer is a term that refers to a device that separates and measures the spectral components of a physical property. This can mean a variety of tools used to spread out an emission into a spectrum and make measurements at different points along that spectrum. A spectrometer, as employed in traditional laboratory analysis, consists of a radiation source and detection and analysis instruments.

In agriculture, spectrometers and spectroradiometers are critical tools for analyzing natural and artificial light. Often confused with sensors, these devices provide detailed information regarding plant light reception, absorption, and transmission. On the other hand, a sensor can only measure a narrow band of light wavelengths.

The reflected light from the crops offers a wealth of information regarding chlorophyll content, enabling the computation of a health score, which controls the fertilizer application level in real-time. This is then mapped to GPS locations for future monitoring. It’s a great example of how smart agriculture can help the industry use resources more efficiently to improve yields.

Crop quality is another crucial aspect of agricultural production that has benefited from spectroscopic approaches.

Avantes equipment is being used by researchers at the Polytechnic University of Valencia in Spain to create a mango quality index for predictive modeling and a robotic gripper capable of measuring mango quality and maturity using tactile NIR spectroscopy.

This method of determining fruit quality doesn’t harm the fruit. It looks at the biochemical and physical attributes of mango samples. Mangoes are usually not ready to eat when they reach maturity. They must be allowed to ripen for a certain amount of time, during which significant chemical and physical changes happen inside the fruit.

Diffuse reflectance spectroscopy is used to determine changes in skin color and the amount of water, ascorbic acid, and soluble solids in the mango skin via a fiber-optic probe placed in direct contact with the mango skin. You can learn better about how this works by visiting Avantes.com.

3. Drone Technology

Drones have been used in agriculture for nearly two decades. Still, newer, more advanced drones are now beginning to impact the sector, allowing for faster and more efficient surveys of vast regions and the transmission of real-time data to other linked devices and installations.

The use of computer vision to monitor field conditions and apply precise solutions, such as fertilizers, nutrients, and pesticides, is also made possible by drones. They could also plant seeds in remote places, which would reduce labor and equipment costs. According to some estimates, drones can produce between $85 billion and $115 billion in value by lowering costs and increasing yields.

Drones quickly replace satellites and crewed planes as a more precise and cost-effective means of monitoring crops. They’re handy for carefully watching vast farmland areas, considering characteristics such as slope and elevation. The technology has also proven effective in achieving a comprehensive perspective of plant emergence and population. More precise data can aid in replanting findings, thinning and pruning activities, and crop model refinement.

Drone imagery has been shown to have a higher rate of accuracy and resolution, even on cloudy days. While employing traditional terrestrial ways to collect data in inclement weather could cause tasks to be delayed for days, drones can provide precise crop health checks all year.

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Business

Upgrades That Will Help Your Business Thrive

Once you’ve identified your goals and how to attain them, you can then grow your business in specific areas according to what you want to achieve.  The following 13 upgrades cover common areas of business that typically need developing:

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Upgrades That Will Help Your Business Thrive

Continuous improvement should be the primary goal of any business.  While it takes time and effort and some financial outlay, it’s crucial to continue growing and striving toward becoming the leader in your field.

This guide offers 13 ideas to help your business grow, increase your customer base, improve your productivity and boost your bottom line.

Start With A Solid Foundation

Before you commit to growth you should ensure your business is built on solid ground.  Here are some tips to help you begin:

Know your business – the use of tools such as benchmarking, market research and trend analysis will help you get a better picture of the factors affecting your business.

Take charge of your finances Make a commitment to understanding your daily, weekly, and monthly figures. Unless you have a dedicated accountant, you need to have a thorough understanding of your financial situation.

Prioritize your goals – identify those business goals which can be achieved relatively quickly and those which will require more time and financial investment. Make sure the goals you set are relevant and can be achieved in a realistic timeframe.

Develop a plan – once you’ve identified your goals, you will need to develop strategies to realize them and the best means of implementing those strategies.

Make your results measurable – work out how you are going to measure your results.  You may want to introduce devices such as a point system or desired percentage increase.

13 Ways To Upgrade Your Business

Once you’ve identified your goals and how to attain them, you can then grow your business in specific areas according to what you want to achieve.  The following 13 upgrades cover common areas of business that typically need developing:

Include reviews – today’s consumers place great value on the opinions of their peers when it comes to buying products. Upgrading your website to include customer reviews will help to increase sales and boost customer confidence. Be sure to include both good and bad reviews if you want to be taken seriously.

Upgrade your internet an upgrade to FTTP (fiber to the premises) now will pay big dividends for your business down the line and it doesn’t have to cost you anything.  Qualifying businesses connecting to high-speed NBN plans can enjoy a $0 upfront cost.

Computer Monitor and Other Remote Work Must-Haves

Introduce automation – there is a multitude of software and applications designed to reduce labor costs and increase productivity. Many are inexpensive and can free up small business owners, allowing them to focus more on growing their core business.

Increase your social media presence – rather than just a Facebook page and a presence on Instagram and Twitter, you should look at other forms of customer interaction such as articles, sponsorship, blogs, and webinars.

Start networking – as well as an online presence, you need to get out there more and attend industry-related events such as expos and seminars.  This is, not only to network with others in your field but also to forge new contacts with like-minded businesses, with cross-promotion in mind.

Create a rewards program – think of ways to reward your existing customers to maintain their loyalty and incentivize them to buy from you again.  These could include early access to specials and exclusive offers not available to the general public.

Create an email list – email addresses of existing customers are a valuable resource you should be taking full advantage of.  Send those on your mailing list regular reminders of what you have to offer, but make sure it’s valuable content rather than what could be perceived as spam.

Ask for feedback – another valuable resource is your customers’ opinions.  Ask them what they think of your products and then use this feedback to improve your product line and customer service.

Streamline your business – identify which products aren’t selling, which employees aren’t performing and any other areas that may be holding you back.  Make changes and be ruthless on behalf of your business.

Reduce overheads – look at ways to cut costs within your business such as transitioning to a remote workforce or outsourcing business processes such as payroll, HR, and bookkeeping.

Invest in your people – good staff morale translates into good customer service. Provide your employees additional training, advancement opportunities, and a fair wage to ensure a healthy company culture.

Improve your credentials – reduce your carbon footprint, introduce sustainable processes and practice corporate responsibility in order to retain and grow your customer base.

Increase cybersecurity upgrade your cybersecurity systems to make sure you are protected from the latest threats from hackers, malware, etc.  This is particularly important if you have a remote workforce.

Roughly half of all small businesses don’t make it past their fifth year of operation, so continuous improvement needs to be a priority from day one. Adopting just a few of the measures suggested here should help keep your business on trend, competitive, and above all, profitable.

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