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9 Domain Factors That Can Help Your Website’s SEO

Before you set up and publish your website, one of the first and most essential factors in selecting an SEO domain. 9 domain factors that can help your website’s SEO.

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SEO Tips to Gain Quality Links

Before you set up and publish your website, one of the first and most essential factors in selecting an SEO domain. After all, this is your moniker worldwide, so think of it as choosing the name of your new business or company. You must put a lot of thought and consideration into it, as it affects not only the way visitors view it but your SEO!

The domain name shouldn’t only fit your business but the way it fits your SEO goals. Furthermore, it should be easy to find and type and promote online and offline.

There are so many factors to consider when doing so, and I know it can be not easy trying to figure out what matters most. Read on as I show you the crucial domain factors that can help with your site’s SEO.

Nine Domain Factors That Help Your Website’s SEO 637

Whether you are a personal blog or official business, it’s crucial to create a domain that people will directly associate you with regardless of your goals. How can you combine those goals with your SEO needs?

These are the nine factors you need to consider before making your final decision on what to name your website:

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1. Choose Your Domain Wisely

The domain needs to be easy to read and type for starters, especially in print format. You wouldn’t want something long, as this will make it confusing and unappealing for viewers.

Avoid using long words or slang, which can make it difficult to understand. Also, don’t use numbers or hyphens, an old SEO technique that isn’t appropriate today.

You can check with SEO tools and companies like Joel House to see if your domain name is short and sweet, NOT spammy-sounding, and memorable for many to note in the future.

2. Your Domain Age

Domain age isn’t a huge role in SEO rankings, BUT Google still uses it in a certain way for minimal reasons. That’s why it’s always important to consider this when selecting a domain name.

Checking your domain age is easy, as you can go to most hosting websites. Type the domain name, and it will show you the necessary information about it, including its age. It is helpful for those who are analyzing domains for marketing campaigns.

3. The keyword is in Top-Level Domain

Google bolds keywords appearing in a domain name, though they may have stopped doing this recently. While this isn’t proof they use it for SEO rankings, it shows how a keyword in your domain is a relevancy signal.

Since it doesn’t happen anymore, you don’t need to worry too much about it, but something to keep in mind.

4. Keyword in the Subdomain Name

Besides the keyword being in top-level domain names, you should also consider it is the first word in a domain and within the subdomain.

While it isn’t crucial for the keyword to be the first word in a domain, it’s still recommended to use keywords in subdomains. Just make sure it’s incorporated seamlessly.

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5. The Domain Registration Length

This comes from Google’s patent, talking about domain registration length:

Valuable and legitimate domains are paid several years in advance, while illegitimate domains are rarely used for over a year. Thus, when a domain expires, data may be a factor in predicting the domain legitimacy. You can check your competitors’ domain registration length using web-hosting platforms or by hiring companies like Brisbane SEO.

6. Your Domain History

It’s most likely that websites with volatile domain histories can adversely impact your SEO efforts. So when you purchase a new domain, investigate all the domain factors such as its previous owners and activity and its link profile. Fortunately, useful tools help you conduct domain audits to show how right (or bad) the domain is.

7. An Exact Match Domain

Exact match domains with the exact keyword you use were a huge ranking factor. However, it has been updated since 2012 to stop poor-quality websites from getting higher rankings simply because of keyword usage. If your site has an exact match domain, you have a high-quality website and content to rank high.

8. Public vs. Private WHOIS

Using private registrations for your domain name doesn’t hurt your rankings, but checking other links and domains helps SEO content marketing strategies.

This can help you find spammy links in lousy link profiles to know what blog networks to avoid backlinks.

9. Are You Penalized?

When you purchase a domain and don’t see as much benefit despite following all of the non-spammy Google practices, you know, it’s most likely that your website was penalized before. You can use tools to check if your domain has been punished and what you can do about it.

Wrapping It Up

While you may think it’s a small part of your website, your domain name is one of the significant faces that showcase your site! It’s vital to put more thought into what the domain will be, considering important factors that range from the keyword usage down to ease of remembering.

By learning more about these factors, you can now narrow down your choices and create the most suitable domain that will help with SEO. But this is just the beginning! Start learning more about the importance of your domain name and dig deeper into your SEO audit now.

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Business

How To Maximize Cloud Computing For Your Business

If you’re a business owner and have been using cloud computing, this article will discuss several methods that will help you maximize cloud computing for your business:

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How To Maximize Cloud Computing For Your Business

As time passes by, technology advances to advance. With everything going digital now, the traditional use of portable hard drives is slowly disappearing. The best example is how businesses continue to take advantage of cloud-based services for convenience and mainly to increase their productivity. If you’re not familiar with cloud computing, it pertains to the delivery of services that stores and access data via the internet. It commonly includes servers, cloud storage services, online databases, and many others.

Most companies turn to cloud computing for security, data synchronization, and convenience. Flexibility and collaboration are also common factors. One advantage of using cloud computing services is that it reduces operating costs. Though it’s not often mentioned, sustainability is another reason why companies switch to cloud computing. Moving to the cloud lessens the usage of physical data centers, thus saving energy and reducing the impact on the environment.

There are many ways of improving your business with cloud computing. However, there are still companies that are yet to discover the full capabilities of cloud computing. If you’re a business owner and have been using cloud computing, this article will discuss several methods that will help you maximize cloud computing for your business:

1. Improve Security

Your chosen cloud provider comes with a security system. Because of this, your files are most likely safer in the cloud. However, essential cloud services only offer basic security, so you still have to be careful. Security breaches can badly affect your business. Hackers make these attacks, but sometimes they could also be caused by an employee.

How To Maximize Cloud Computing For Your Business

One way of improving cloud security is to employ features that help monitor end-user activities. By spotting suspicious usage patterns and activities, you could prevent a security breach. Training your employees and equipping them with security tools is the best way to prevent such attacks. This could be further enhanced by setting up additional security protocols and educating them on cybersecurity. Another way is to restrict access to important files. You can do this by setting passwords on such files.

2. Utilize File Syncing and Organization

The right cloud infrastructure solution for your business will provide your team access to the newest files anywhere. Instant file synchronization is another benefit of using the cloud. The cloud is a virtual location where you and your team can conveniently share files. This is very useful for businesses that allow employees to work remotely. With a stable internet connection, your staff can work from anywhere in the world and access files on any device, allowing flexibility.

Also, cloud data storage has a similar structure to a filing cabinet, where files are stored in folders within the storage (filing cabinet). It’s essential to construct a storage layout and establish a standard labeling system if you’re sharing access with your team. Organize your files from the beginning and as you go. This will make it easy to find and identify files whenever they’re needed.

3. Back-Up Data

Backing up data is another crucial security consideration in businesses. Similar to file syncing, you can update your backup data as you work with the cloud. The cloud can duplicate the data you input into another site (off-site) where they’re secure from threats. This will also enable you to access the backup data when an error occurs conveniently. More importantly, it guarantees business continuity and reliable data recovery.

4. Optimize Communication

Use cloud computing services that offer more features that optimize communication, like calendars and emails. This will help you arrange meetings more efficiently. You can even facilitate more extensive collaborations and set synchronized deadlines for projects.

Cloud computing data center. Storage cloud on computer data center background. 3d illustration

5. Monitor Data Analytics

Look for cloud providers that offer big data analytics. This will enable your cloud service to collect data about your business’ buyers, trends, performance, etc. Then, these data can be calculated to identify growth opportunities. Other data analytic services collect information that may help create solutions to your business’s workflow problems.

6. Stay Up-To-Date

System updates are a must in cloud services to patch up bugs, address technical issues, and adapt to the changing consumer needs. So, when there are system updates, make sure to implement them once you’ve verified compatibility where applicable.

7. Use Social Media

Social media is possibly the most successful platform in digital marketing. However, it is often overlooked as an application of cloud computing. Social networking sites will help you find your customers and easily share data with them through page posts.

Final Thoughts

Although there are numerous ways to maximize cloud computing for businesses, these are the most helpful. With the increased use of cloud computing, companies can quickly improve and boost their productivity and efficiency when these services are maximized to their full potential.

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