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What Makes Audience Response Systems so Effective?

Around the world, the popularity of audience response systems is constantly growing. These systems were once used sparingly, and while many saw a lot of potential in them.

Published

3 years ago

June 12, 2020

TwinzTech

What Makes Audience Response Systems so Effective

Around the world, the popularity of audience response systems is constantly growing. These systems were once used sparingly, and while many saw a lot of potential in them, the lack of technological advancements made them complicated to use effectively.

However, those days are long gone. Today, such systems are used heavily across schools, universities, live events, and conferences by consultants, corporations, medical training organizations, and market research companies.

But why exactly have these systems garnered such a great deal of popularity? Read on to find out!

Table of Contents

1. An Audience Response System Encourages Active Learning

Learning is supposed to be a fun process. However, in conventional environments, education was often seen as boring, as most of the time, it was a one-way conversation where teachers/presenters would be the only ones speaking.

Such sessions of passive learning ended up being dull, and irrespective of whether they were held in schools, universities, or board room meetings, the participants would often leave dissatisfaction.

However, systems that allowed audiences to respond in real-time changed the game and paved the way for active learning to become famous.

Custom Solutions for Innovative Sessions

These systems not only allowed educators and presenters to understand the opinions of their audiences but also encouraged them to participate.

This resulted in what is known as active learning, which is much more useful than passive learning in terms of how much audiences can retain from a particular class/conference/meeting.

2. Helps to Preserve Anonymity

In many classroom environments or corporate boardroom presentations, students, and participants who are shy and suffer from low confidence levels are terrified to speak out. They are often afraid that what they may have to say will be ridiculed by the others.

This was usually a reason why, in conventional settings, people often shy away from being responsive. As soon as the response involves talking, the others in a room immediately know who is speaking.

With audience response systems, the rules can be changed entirely. Such schemes allow participants to respond without their identities being revealed to the rest of the participants.

Thanks to this technology, even the shy ones can feel free to put forward their thoughts and opinions without any fear of being ridiculed.

3. Allows Comprehensive Assessment after Every Session

Be it a class in a school/university or a conference held by a market research company, the real-time responses of participants can be understood not just in real-time, but well after it as well.

This is of great help to professional educators and presenters, who are always keen to improve their skills. For example, an educator can analyze the inputs from one session to determine what type of questions should be put forward to students and participants in the next.

These post-session assessments can offer great insight into how individual students are learning and understanding concepts successfully for multi-session conferences and educational courses.

If the rate of learning and understanding is not very high, separate sessions can be held with participants who have trouble understanding. All in all, these systems are win-win for both educators/presenters and students/participants.

Allows Comprehensive Assessment after Every Session

4. More Learning within Less Time

No matter how high the attention span of an individual is, long conference sessions or classroom sessions can be mentally draining, leading to a lack of focus and concentration as the sessions go on. This was another big problem in conventional learning environments.

Also, for educators/presenters to know individual opinions and doubts of participants would be time-consuming as every participant would take time to express their thoughts in their way.

However, thanks to wireless clickers and other essential audience response tools, modern-day educators/presenters can know exactly know the thoughts and opinions of participants in a matter of seconds.

While educators/presenters certainly have to work very hard and research and plan a lot behind the scenes to create blueprints for their sessions to ask the most vital questions, it ultimately pays off, as there is more learning within a shorter period.

5. Custom Solutions for Innovative Sessions

Educators/presenters always want to improve and innovate to make their sessions fun and engaging. However, with innovations in ideas, there is a need to be innovative in technologies as well.

Fortunately, professional consultants who are in charge of developing audience response technologies have the technical expertise to create custom solutions for unique demands.

As a result, no matter how innovative an idea is, an educator/presenter can always get in touch with a company that produces and manufactures wireless clickers and other audience response technologies that are ideally suited for their demands.

Ultimately, it can be said that as the demand for active learning grows, audience response technologies and systems can only get more popular. It is only a matter of time before such systems and technologies are embraced in many learning environments around the world.

Business

Benefits of a Handwritten Signature in E-Commerce

So why must you create a handwritten signature online to boost your e-commerce business? Research proves that including your handwritten signature in e-commerce, dealings can have a positive impact on business.

Published

5 days ago

May 23, 2023

TwinzTech

7 Effective Tactics To Boost Ecommerce Sales

Times have evolved significantly, and what could be a better example than the transition into a competitive digital marketplace? Thanks to the rapid growth of e-commerce, gone are the days when merchants had to travel from town to town to conduct business.

Digital growth has allowed businesses to prosper online and in physical stores. Yet, despite the remarkable advancements of digitization, there are still some things that technology cannot beat. For instance, the significance and personal touch of a handwritten signature.

Table of Contents

1. A Handwritten Signature can Boost Your Brand Awareness

The e-commerce landscape has grown remarkably over the past couple of years, along with the rapid growth of technology. But in this competitive landscape, while businesses experienced better sales and greater revenue flows, they have lost their personal brand touch.

The fact is that boosting your online presence in a crowded e-commerce world takes some work. So what can you do to leave a lasting imprint of your brand’s uniqueness on clients online? By adding your handwritten signature, of course!

If there’s one thing that feels utterly personal and unique, it is a person’s handwritten signature. You can use digital technology to transfer your handwritten signature into your business correspondence online. It will help create an effective personal touch and help your clients distinguish you from the rest of the competition.

Just like putting your personal signature on business documents establishes you as a business entity. Similarly, a handwritten signature on business emails would do the same. It would help reflect your identity, brand voice, values, promises, and icons.

2. Personalization Assures Clients of Your Business Legitimacy

Do you know how a rapport is built? Surely you will say when two parties work to build mutual respect. If that’s the answer you gave, you are right. But how does one build a good rapport with their clients online?

Connecting and adding personal touches to correspondence to help foster trust and mutual respect. Believe us when we say a handwritten signature in an online correspondence makes clients feel respected and honored.

It helps the clients see your efforts in building a rapport with them and encourages them to do the same. Even from an advertising point of view, surely you’ll agree that maintaining a client is more cost-efficient than recruiting new ones.

4 Dos And Don’ts Of Running A Marketing Campaign

Numerous apps and software available online help add handwritten signatures digitally to business correspondence online. Not just your name, but these apps make it possible to include your handwritten signature in your emails in a digital form.

All you need to do is invest in a signature-generating tool and transform your handwritten signature into your desired digital format. Then, all you have to do is add it to your emails of business correspondence to make clients and customers feel appreciated.

Any business owner who tries to equip their emails and client-facing letter with their signature and name in the introduction makes their business communication feel personal.

3. Better Response Rates

Have your response rates been lagging lately? Well, you can fix that problem by adding your handwritten signature to business communication. It has proven to amplify response rates significantly since it convinces recipients of the realness of the person behind the correspondence.

Moreover, a handwritten signature in business communications improves the message’s credibility. So while your advertising team sets a budget for the volume of print media or emails you send, you can work on including your handwritten signature in those.

Trust us; ads become more profitable and likely to convert leads into worthy clients when you make your message seem personalized. Personalization is a foolproof way to improve response rates, drive conversion and boost business.

One fact that has become obvious over the years is that businesses can seem like robotic conglomerates in e-commerce. And frankly, no matter how compelling it may seem, no one likes engaging with robotic corporations.

E-commerce business owners can simply solve that with their human signature in digital messages. It will encourage clients to respond, but the handwritten signature would assure them they are dealing with real people, not machines.

4. Adds Professionalism and Class to Emails and Business Communication

There’s no denying that handwritten signatures carry infinite charm and class. It also appears very professional when business owners sign on business communication. If you wish for your business correspondence to look professional and classy, here’s what to add:

Your name and company position
Your handwritten signature
Legal disclaimer
Contact information of your company
Brand logo and name

Final Thoughts

E-commerce is a competitive landscape, with businesses of all sizes present on it. In the crowd present online, it can be quite challenging to grab the attention of your target audience and desirable clients.

However, you only need to create a handwritten signature to give your e-commerce presence significant leverage. From a touch of personalization to appearing professional and authoritative, a handwritten signature on online business correspondence can provide many benefits.